Outsourcing B2B Telemarketing Services - B2B Lead Generation Company Malaysia By: Mark Swanson, Director of Business Development, Tele Resources, Inc., There is no better source for b2b telemarketing services than the B2B environment. According to recent statistics published by the DMA, B2B companies spend 27.9 billion in telemarketing services. Business to business lead generation is more than just the process of having a room full of agents making calls. One of the major advantages when outsourcing your sales force is to consider the technology involved with a telemarketing operation. In addition to direct sales, the DMA has found that 17.5 billion is spent generating business leads and there is no indication that this spending will decrease.
The Quintessential Guide to Building Trust for Better Business Effectiveness in Malaysia You can’t expect people to buy your product or service when they have second thoughts about engaging you the first time around. There are some companies that try to shorten the buying cycle with the expectation of getting as many closed sales as they want. But the truth is, even if you are able to generate high numbers of business leads within a single period, there is a small chance these leads will end up buying. In this sense, building trust can be a long and arduous process, but when it comes to acquiring high quality B2B leads and nurturing these leads into sales ready prospects, there are no shortcuts. Take time to read some of them and you’ll be winning sales like you’re winning in Tetris. Know your people. In B2B lead generation, you can’t go on contacting people without knowing who they are and what they currently want at first. Tip: Identify your key decision makers for lead generation. Have your database cleansed and updated, get accurate information about your prospects now!
Lead Generation for Consulting Companies Malaysia | Callbox Malaysia Research and Consulting Callbox provides marketing leverage to organizations offering research and consulting services including (but not limited to): Industry and market analysisClient profilingBusiness due diligenceFinancial and forensic analysisMarket strategy formulationBest practice benchmarking. We initiate smart b2b lead generation campaigns to generate research and consulting leads from the financial, healthcare, telecommunications, software, hardware, biotechnology, and other industries from both government and private sectors. Dial +60 3.2772.7370 to speak with a Callbox Marketing Consultant.
Callbox Packs Webinars for Software Company - B2B Lead Generation Company Malaysia The Client This Ontario company is a top provider of Managed Services and Remote Monitoring software for small and medium-sized IT solutions providers worldwide. It has won several major awards and established itself as a leader in market adoption, product innovation, and commitment to the success of its partners. The Challenge The Client needed a marketing partner to: Promote its services and drive registrations to its weekly webinars.Generate qualified leads to support its in-house sales team. Generating a minimum of 30 webinar registrations per day required hundreds of calls and became challenging for Client’s in-house staff. The Callbox Solution The Client approved a call-to-invite campaign in June 2010 with a team of eight Callbox telemarketers. Callbox’s professional telemarketers contacted key decision makers to introduce them to the potential of increased sales and lowered business costs through managed services. The Results The Testimonials I would highly recommend this team.”
5 Steps Guide on Reaching Out To Malaysian Prospects Effectively Knowing your ideal customer is important before reaching out to them. It’s essential to have a targeted list so your team’s effort will not be put to waste. The information you gather in profiling a list makes it easier to identify why customers buy from you. The more information you have about your customer, the easier it is for you to know if there will be opportunities to sell them your product. Also, you must make sure that you’ve examined your existing data before reaching out to your prospects. As discussed in my previous article, Get it Right: Double the Number of Your Sales Leads with Multi Channel Marketing, the best method to reach out to prospects in Malaysia is through Multi-channel marketing. STEP 1: Send out introductory email first Now that you have a targeted list, you are now ready to reach out to your prospects. Email allows you to communicate with your prospect and at the same time, respect their time. STEP 2: Make sure to maximize every call The evaluator.
Challenges in Targeting Malaysia and What To Do About It - B2B Lead Generation Company Malaysia Asia is one gigantic market for internet users and has huge potentials for running business to business lead generation campaigns. With Singapore’s strong, limitless internet connection, and the Philippine’s reputation as one of the fastest growing number of internet savvies in the continent, Malaysia now shares a part of pie. But how far has lead generation gone in the Malaysia market? How do Malaysian businesses perceive or behave towards lead generation as part of their marketing strategies? Let’s probe. 1. Chinese, Indian, Eurasian and indigenous cultures comprise the Malaysian society. However, despite the notable growth of Malaysia’s economy, its people have kept a percentage of conservatism that depicts their stance on Lead Generation. How do we address this? “Send me the information first and I will take a look at it”, is the usual answer that you will hear from a prospect during a lead generation call. 2. How do we overcome this? 3. How do we cope with the challenge?
Call To Invite | Event Telemarketing Malaysia | Callbox MY In the same way, corporate events provide wider insight and perspective. As knowledge sharing and networking have become highly essential in B2B culture, events allow vast opportunities in terms of building brand reputation and audience linkages. But marketing these events is another thing altogether. And sometimes, it’s more difficult than simply preparing the accommodations and looking for people to keynote the programs. Considering you have lot in your hands in organizing the event, we are here to offer event lead generation solutions that include: Measurable invitation campaigns via phone and email.Audience profiling to pinpoint personalities that match your requirements.Accurate reporting of turn out projections.Follow-up messaging for participants. We make sure that your list of attendees is filled with people who are not only interested, but eager to attend your events. Do you have an event to promote? See?
Professional Training Agency Grows Customer Base with Callbox - B2B Lead Generation Company Malaysia The Client The Client is an Australian Registered Training Organisation and member of the Group Training Australia Network. It allows local businesses to enjoy a hassle free and cost-effective way to employ apprentices through its Group Training system. The Client operates from three offices in Australia, serving customers in Mildura, Robinvale, Ouyen, Wentworth, Swan Hill and surrounding districts, South Australia’s Riverland, and Metropolitan Adelaide. The Challenges The Client wanted to improve its lead generation campaign to get more registrants for its group training courses. The Client’s in-house staff had difficulty allocating their limited time between finding leads, meeting appointments, and conducting trainings.Without sufficient experience in cold calling, the client’s sales team had difficulty getting past gatekeepers.Lead quality was poor. The Callbox Solution The Client’s initial objectives were: The Results
From a Wanna Be, How can you be the Marketing Superstar in Asia Japanese Dj, singer-songwriter and comedian Kosaka Daimaou aka Piko-Taro-Kosaka rose to world stardom in just a month after his song “PPAP” was uploaded over Youtube with over 24 million views, and counting. The song may sound quite dorky to some people but others see a unique character in it that draws people from all walks of life to get LSS (last song syndrome) by it and even create their own version of the song and be shown over social media sites. The lyrics are short, simple and familiar to listeners which have made the song instantaneously popular. “I have a pen, I have an apple, urgh, Apple Pen,” “I have a pen, I have pineapple, urgh, Pineapple Pen” Credit: thequackers.altervista.org Voila! Like Kosaka, marketing specialists can become superstars in their field. Engage Trade Fairs are perfect venues where you can meet and greet prospects who are likely to become future buyers. Influence Related: SMART Marketing Tips from Influencers Clear Messaging starts in you. Nurture
Upstart Storage Company Beats Launching Turnout Target in a Flash - B2B Lead Generation Company Malaysia The Client The Client is a US-based all-flash enterprise storage company that enables broad deployment of flash in data centers. Founded in 2009, the company was named a silver winner in the Enterprise Product of the Year in Best in Biz Awards 2011, and the Wall Street Journal 2012 Technology Innovation Awards. It was also selected for the Red Herring Top 100 Americas Award in 2012, and was among the top 25 best places to work in Silicon Valley. The Challenge In January 2014, the Client hired Callbox for an appointment setting campaign targeting decision makers from Fortune 1000 companies in Singapore, Malaysia, and the Philippines. About a week before the event, the company realized that it was coming up short of its goal of 80 registrations. The Callbox Solution The overall effort began on May 14 and involved two phases: 1) creating and segmenting a calling list, and 2) setting up an RSVP campaign through outbound telemarketing. The goal of the entire campaign was three-fold: The Results
Lead Generation for Education and Training Companies in Malaysia Truth is we don’t like getting schooled by the competition. We’re guessing you don’t either. With rapidly changing employment trends in many countries, more and more students are seeking additional education and professional training to ensure competitive advantage. We contact and qualify each prospect before we deliver them to you as warm education and training leads complete with necessary contact information: Full nameAddress (street, city, province/state, zip code, e-mail, etc.)SchoolCourse/Training of interestExpected Date of Enrollment Our direct marketing services are customized to best fit the different marketing requirements of various institutions under the Education and Training industry including: Technical and Trade SchoolsArt and Design SchoolsLanguage CentersIndustrial and Manufacturing SchoolsSports and Recreation Instruction CentersBusiness and Computer SchoolsReview CentersOther Technical and Vocational Schools
Make Better Business Decisions: A Guide for Struggling B2B Companies - B2B Lead Generation Company Malaysia Leading a company, particularly in the volatile grind of the B2B industry, executives need certain tools. And no, we are not talking about the usual, concrete tools defined by new marketing technologies such as lead nurturing and lead management software, which are effective by themselves. In this article, we are going to talk about the effective use of basic intuition and instinct to achieve exponential business growth. That last one sounds very much far-fetched, especially to the ears of SME executives who are new to the B2B field and to older companies that have yet to make significant strides. These are actually possible when business executives themselves execute sound decisions. Negative decisions are usually attributed to poor judgment, research and planning. Judgment A case in point: judging certain decisions is dangerous work. Research and planning
Calling a Prospect on a Bad Day. What Should you Do? - Business Leads Malaysia “What will you do if you have reached a prospect and you can tell by the tone of their voice that they don’t want to talk to you?” To make it clear… You called a prospect to follow up on the email you sent a few days back. When he answered the phone, he sound happy but there’s a sudden change on the tone of his voice when you introduced yourself. It’s good that you managed to identify the prospect’s mood based on the tone of his voice. Example: Prospect: Thank you for calling XYZ company, this is John. Agent: Hi John. Prospect: Oh. Agent: As I was saying, I’m with ABC Company. Solution… Never disregard your prospect. In this article we will learn how to handle prospects without annoying them. Every scenario is different. #1: Don’t take their frustrations personally. You haven’t even introduced the product or the solution you offer, and they’re objecting already regardless of the reason… they don’t know you and they don’t think you are worth their time. #2: Be in control of the call. Tips!