Better Lead Generation Through Better Content Marketing Let us put it this way – content will always be king. This is especially true where lead generation is involved. I mean, if you do not have a compelling, informative, as well as attractive content, you will not be able to attract enough prospective sales leads. That is why creating the best content should be part of your lead generation efforts. Analyze data – by now, you might have collected sufficient information about your audience. Ultimately, better content marketing can certainly bring you better results in your lead generation efforts. Lead Generation for Software Products - Software Leads - Callbox The software buying process has a minimum of six stages. Generating leads for software products requires a profound understanding of the software buying process. When the goal is to generate software leads, sales professionals know to choose Callbox to speed up lead generation. We set appointments with top corporate decision makers including Chief Executive Officers, IT Managers, Chief Financial Officers, and Controllers. We generate software sales leads and set appointments for companies providing mid-level and enterprise level software solutions including: Accounting and Financial SoftwareERP SoftwareBusiness Intelligence SoftwareCRM SoftwareWorkforce Management SoftwareHR and Payroll SoftwareContent and Document Management SoftwareIndustry-specific Applications Dial 888.810.7464 to speak with a Callbox representative.
Lead Generation for IT Product and Services - IT Leads - Callbox It takes an exceptional set of skills and unparalleled experience to stand alongside and represent major players in the information technology industry. Callbox has both. We are proud to have, in our roster of clients, manufacturers, resellers, and licensed specialists of some of the biggest names in IT including SAGE, Microsoft, SAP and Oracle. Our industry-specific expertise allows us to provide solid IT telemarketing and lead generation solutions for providers of information technology products and services through our IT lead generation and appointment setting services. We generate IT leads and set appointments for the following solutions Back-up and Disaster Recovery SolutionsData WarehousingWeb Hosting, Design and DevelopmentIT Consulting ServicesNetwork ManagementSystem IntegrationSecurity SolutionsVOIP/IP TelephonyTelecommunications Dial 888.810.7464 to speak with a Callbox representative.
Acquire B2B Financial Leads Better with these Web Tips The financial industry is nothing short of complex. Competition has intensified over the years, prompting decision makers within the industry to enhance their B2B lead generation activities. Generating B2B leads to which one can sell financial services is a lot like completing a jigsaw puzzle of the Eiffel Tower. The pieces should be complete, and missing just one can be maddening to the participants. A complete marketing and sales campaign can secure a satisfying number of sales closes. Online platforms are crucial in the nascent success of every business. Here are some ways that financial services companies can use their web presence for lead generation. Company blogging. Free content. SEO prioritization. Industry tracking.
Why Telemarketers Love/Hate their Job In B2B marketing, we are always faced by the prospect of getting rejected. You pick up a phone, conduct a cold call, and talk with a prospect only to find he or she has no interest in your offers. Isn’t it just frustrating? Others will say that B2B telemarketing should always be frustrating, especially when it is specifically done for generating sales leads. There’s no wonder why telemarketers hate their position, being at the frontlines of prospecting for leads and setting up sales appointments. Having to deal with irate prospects is just too much for someone to bear. Aside from securing a fresh group of B2B sales leads for our respective businesses, we are also partly responsible for solving certain issues that clients want to streamline or optimize. We can see here that the telemarketer is in a love/hate relationship with his or her line of work. There are advantages and disadvantages when it comes to contacting leads through phone. Give value to politeness. Be clear and concise.
How To Effectively Use Lead Generation Marketing For Business’ Success For a business to succeed especially those that are promoting and selling different products and/or offering services, they define success as earning huge revenues. Well, it would be hypocrisy on the part of the company if they will say that they are not there to earn profits, right? However, before a company can be able to earn revenues, be it big or small, it has to know a lot of things first and some of those things are information regarding their customers or potential customers. To be able to do this effectively, a company should learn how to utilize its own lead generation marketing tactics. So, before they can sell and earn profits, a lead generation campaign should be formulated. It will really take a lot of time to learn and master the “art of telemarketing”.
Callbox Packs Webinars for Software Company The Client This Ontario company is a top provider of Managed Services and Remote Monitoring software for small and medium-sized IT solutions providers worldwide. It has won several major awards and established itself as a leader in market adoption, product innovation, and commitment to the success of its partners. The Challenge The Client needed a marketing partner to: Promote its services and drive registrations to its weekly webinars.Generate qualified leads to support its in-house sales team. Generating a minimum of 30 webinar registrations per day required hundreds of calls and became challenging for Client’s in-house staff. The Callbox Solution The Client approved a call-to-invite campaign in June 2010 with a team of eight Callbox telemarketers. Callbox’s professional telemarketers contacted key decision makers to introduce them to the potential of increased sales and lowered business costs through managed services. The Results The Testimonials I would highly recommend this team.”
Bad Habits That Ruin Your B2B Lead Generation Campaign You know that a B2B lead generation campaign is dependent on the capable handling of your marketing team. You need to plan well, select the right people, target the right market, and choose the proper communication tools that can maximize your impact on potential sales leads. Still, there are some of us who are probably mystified with the poor showing of their marketing campaigns. Why is this so? If the planning and process is all right, where could you possibly go wrong? Have you ever thought of your own team? Working solo – now, being the lone wolf may be good for B2B appointment setting negotiations, since this mitigates the impact of failures, but having different contact points for a single prospect can provide you with added flexibility in case one marketer is unavailable. Sounds familiar to you?
Logistics Logistics Callbox supports logistics and supply chain solutions providers by developing and implementing strategic b2b lead generation and appointment setting initiatives based on emerging trends, strategies, marketing tools, and industry best practices. We help logistics salespeople maximize their sales time, and focus on selling instead of filling the sales funnel. We generate logistics sales leads through professional telemarketing, targeting their potential customers which might include: Logistics managersFreight forwardersCustoms brokersProject cargo service providers Dial 65 6248.5023 to speak with a Callbox Marketing Consultant.
B2B Lead Generation Malaysia: The Importance Of A B2B Lead Generation Company And How It Can Help A Business Succeed One of the many concerns of any company in any industry that is trying to promote their products and/or service is the stiff competition that has existed ever since time began in the sales and marketing world. Almost every minute or even every second, their marketing strategists are always on their toes and burning their brains out trying to figure out how to get ahead from the competition. In the past, there are some companies that are enjoying huge financial success especially if they are the first ones to introduce a certain product or a service to the masses. All they need to do is to create and develop that product and/or service and promote it to anyone they meet and anyone they get in contact to. They need the services of a b2b lead generation company in order to make huge sales. It’s also the same with b2b lead generation marketing services companies.
Solar The Australian continent has the highest solar radiation per square metre of any continent and consequently some of the best solar energy resource in the world. The regions with the highest solar radiation are the desert regions in the northwest and centre of the continent. The Solar Industry has been booming for some time now. Although there is a big market for solar panels and products, there is also a lot of competition. More and more solar companies are turning to lead generation service providers to supplement their own in-house marketing efforts. Why solar with Callbox? Callbox has succesfully conducted several solar marketing campaigns in Australia and the US. Check out some of our case studies: Dial 61 2 9037 2248 to speak with a Callbox representative.
Top Reasons why Lead Nurturing is a Pretty Big Deal for Singaporean B2B Companies For quite a while now, Singapore has seen positive developments in its already prosperous B2B sector. Aside from consumer-centric ecommerce platforms like YuuZoo, B2B superbrands such as SAP have managed to grow at par with global players. One reason is that Singaporean B2B enterprises emphasize the use of efficient lead generation techniques and technologies. Actually, successful companies make a pretty big deal out of a B2B marketing tactic that works better than the hocus-pocus (and not to mention redundant) strategies we read online. It’s called lead nurturing, and the reason why Singaporean companies are using it can be deduced as follows: Better thought leadership While it may be true that the term “thought leadership” is being thrown around like industry jargon, no one can deny its actual contribution to the overall success of a B2B business. Consistent gains Pinpoint ready buyers Last but not the least…
Make Better Business Decisions: A Guide for Struggling B2B Companies Leading a company, particularly in the volatile grind of the B2B industry, executives need certain tools. And no, we are not talking about the usual, concrete tools defined by new marketing technologies such as lead nurturing and lead management software, which are effective by themselves. In this article, we are going to talk about the effective use of basic intuition and instinct to achieve exponential business growth. That last one sounds very much far-fetched, especially to the ears of SME executives who are new to the B2B field and to older companies that have yet to make significant strides. These are actually possible when business executives themselves execute sound decisions. Negative decisions are usually attributed to poor judgment, research and planning. Judgment A case in point: judging certain decisions is dangerous work. Research and planning