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Jane Shepherdson

Jane Shepherdson
Chief Executive at Whistles, Jane Shepherdson is the figurehead of our brand. Originally from Bristol, she studied in London and worked as Brand Director at Topshop. With an uncanny ability to know what women want to wear, she has been working her magic at Whistles since 2008. Here, we find out a bit more about her world. Can you describe what you do at Whistles? The most important part of my role is to establish the direction, the aesthetic, and what the brand stands for. What would you say the Whistles aesthetic is, then? Is that quite a modern way of dressing? They’re pieces women can slot into their wardrobe… Yes, that’s important – but we also want to provide solutions. Have you seen women wearing Whistles on the street? Is it inspiring when you see real women wearing it? How else do you keep up with what women want out of their clothes? So you could be in a Whistles store and be served by Jane Shepherdson? Is there anyone you have in mind when thinking about the Whistles woman?

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About Us Whistles is a contemporary fashion brand, based in London. Led by inspiring CEO Jane Shepherdson, Whistles encapsulates an intelligent sense of design with timeless and luxurious pieces. Collections are modern and laid back with an attention to detail and quality. Since its relaunch in 2008, Whistles has become a wardrobe staple for fashion editors and industry leaders, characterised by its contemporary and effortless style. "Jane has reinvented this brand… into a sleek directional force to be reckoned with." The Observer Belles and Whistles A row of clothes, including a delicate pink silk blouse and a black cocktail dress, hang artfully from a length of rope in the Whistles showroom, like the prettiest of washing lines. It might not be a Paris catwalk, but these pieces are some of the most eagerly awaited of the season. This is the first Whistles collection to be overseen by its new chief executive and stakeholder, Jane Shepherdson, the celebrated former brand director of Topshop.

Stutterheim x Whistles Stutterheim for Whistles: Collaboration Stutterheim raincoats are renowned for quality. This collaboration combines Swedish craftsmanship with contemporary British design. Pieces are refined and functional, designed for both men and women. Strictly anti-mass production, this is Stutterheim's first collaboration with a clothing brand. Jane Shepherdson, Chief Executive Officer, Whistles LONDON, United Kingdom — Perhaps it’s not surprising that, in her spare time, Jane Shepherdson does flying trapeze in Hoxton, smack in the heart of achingly hip East London. Right from her earliest days in the fashion industry, Shepherdson has been known for taking risks and having her finger on the pulse of what’s cool. After getting her start as an assistant buyer at Topshop, back in 1984, Shepherdson spent twenty years working her way up the ladder to become Topshop’s brand director, effectively overseeing the retail, product, finance, HR and property departments of a company that, under her leadership, was transformed into a globally recognised brand, emblematic of the dynamic nature of British high street fashion. But in 2006, one week after Topshop boss Sir Phillip Green announced a now-defunct fashion collaboration with Kate Moss, Shepherdson abruptly resigned. Shepherdson’s next move was closely watched. BoF: Let’s start with the results.

An exclusive backstage look at spring/summer 2015 An exclusive backstage look at spring/summer 2015 Spring/summer 2015 comes to Whistles in a collection that tweaks seasonal dressing to make a modern wardrobe. With the laidback feel of a tropical escape, but the clean lines of an urban landscape, the result is an onbrand versatility. Whistles has become a go-to destination for clothes that work hard but look effortless. Whistles Report - Within the second half of my first year at University we were set a brief that continued with theme of the United States and the United Kingdom UK brand opening retail store in US market place You must produce a 3,000 word report on the following topic: Moving one of the following UK retail brands into the American market: 1) size?

Ways to wear: wide leg trousers A wide, billowing trouser silhouette is set to infiltrate and update our wardrobes this season. Our Nao Wide Leg Trousers in classic black are a great, easily adapted option. Update your work wear repertoire by matching our black Linen Blend Blazer. fashion bloggers and lifestyle blogs by women over 40 Welcome to the fabulous blogging community of 40+ women! When I set up this site I always wanted to create a stylish outlet for women over 40 and a community where they can all get together and talk about style and life. To that end I have setup a private forum for style course members where we can get together, feature many fabulous 40+ women and style bloggers in our style interview series and organise frequent dressing challenges. Apart from many readers, I have also met lots of bloggers over 40 and I thought it would be great to bring them all together on this site as well.

Ways to wear: head to toe denim <div class="browser-compatibility-alert"><p class="browser-error">Your browser's Javascript functionality is turned off. Please turn it on so that you can experience the full capabilities of this site.</p></div> Hana Utility Shirt, Hana Tie Waist Denim Trousers, Bobbi Cross Vamp Sandal.