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The right SME prospects for Financial Lead Gen Campaign

The right SME prospects for Financial Lead Gen Campaign
Do you have the right SME prospects in your list? Financial lead generation campaign for small & medium enterprises requires accurate prospecting and such is actively done by your Callbox telemarketer by profiling the list during live calls. Let’s get to know more of “who” should be the right prospects for you in this article. The following qualifying questions will filter the right small & medium business prospects for your financial lead generation campaign: How long has the business been operating? Stability of a business will determine its strength to withstand any problem such as churn, sales decrease or capital loss. How much are you looking at? Ask your prospect of this question and start customizing from there. What would you use it for? Almost all small businesses would need some cash injections at some point of their trading life and the purpose would typically be for Growth, Consolidation, Acquisition and Restructuring. How soon do you need the loan?

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