How to Acquire Customers: 19 "Traction" Channels to Start Testing Today How much of your time as an entrepreneur or member of a young company should be focused on acquiring customers versus developing your product or service? According to Gabriel Weinberg and Justin Mares, the answer is 50%—split time evenly between building your product or service and bringing in new customers for it. That’s their argument in Traction: A Startup Guide to Getting Customers, a book based on Weinberg’s experience as the CEO and founder of search engine DuckDuckGo and Mares' time as the director of revenue at error tracking app maker Exceptional Cloud Services. On top of their own stories, they highlight best practices from dozens of successful founders and marketers who are masters at a specific customer acquisition channel, such as email marketing, sales or search engine optimization. "Almost every failed startup has a product. Traction Thinking and Traction Testing At the core of the methodology in Traction is the notion of “traction thinking” and “traction testing.” 1. 2. 3.
Inside sales (B2B SaaS startup), base + high commissions | Sales | Telemarketing Project Description We are a startup specializing in web search solutions. We are building a SaaS project for small and mid size businesses and are looking for a high-energy independent sales person with a passion for web technologies to join our team to help us build and manage our client relationships. This is a work from home position. This is a key role within our ambitious growth plans with real opportunity for both career and salary growth. Responsibilities and day-to-day key tasks: - Main job duties include lead generation, cold calling and sales - You will possess a thorough understanding of our platform - Work with customers to ensure user adoption, overall success and retention - Serve as the customer advocate driving the evolution of our systems. We offer base salary (depending on experience) plus high commissions. To apply, please send us your resume, be sure to introduce yourself and tell us a little about your past work experience and why you are a great fit for this role.
The Complete Startup Toolkit (The Best Free Online Startup Resources Right Now) — Tools And Apps Starting a business is hard. It’s even a more difficult when you don’t have the right startup resources, tools and business apps to do what needs to be done in time. Entrepreneurs do everything they can to get their businesses to succeed. What startup founders really need are the best startup resources and tools to help them get out there to build and sell their products and services. This is an awesome curation of the best online resources and tools for startups, originally curated by Ben Tossell, Community Manager at ProductHunt 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. rrrepo –Curated directories, for everything 12. 13. 14. 15. 16. 17. Startup Toolkit: how to launch your product Gmail mass email tips: Avoid the spammy look with the personalized touch Gmail contact groups are great for sending a single email message to a specific set of people, but what if you want to give each email a personal touch, such as with a newsletter or promotional offer? Unlike Microsoft Office, Google’s productivity suite doesn’t have a native mail-merge feature you can leverage to do this. But don’t sweat it: With a little help from Google Sheets and a free downloadable script, you can personalize bulk email messages in Gmail in minutes. Just remember, Google allows you to send only 100 emails per day using scripts. 1. Log into your Google Drive account. Next, go to the menu bar and select Add-ons > Get add-ons. This is a public mail merge script. 2. The next step is to import your email recipients into the spreadsheet. 3. Now open a new browser tab and log into your Gmail account. 4. Go back to your spreadsheet and click Add-ons > Yet Another Mail Merge > Start mail merge.
Workshop - The best freelance job leads emailed to you daily. Steward - Sales Research Done On-Demand 8 tips for virtual collaboration, from TED’s tech team TED’s technology team is spread out across the country, so we rely on videoconferencing to do our work. But don’t let the image fool you — we rarely wear suits. Image courtesy of iStock Our 29-member Technology Team is spread out. TED HQ is in New York, but our team includes developers who live in six other states — from Florida to Oregon, with a stopoff in South Dakota — and two other countries. We know we’re not alone. Review your tools. Another TED Tech Team tradition: everyone wears a hat during launches. Where we are right now: Badlands National Park for our seventh Tech Summit.