Introducing “Freakonomics Experiments”: A New Marketplace Podcast RYSSDAL: Time now for a little Freakonomics Radio. It’s that moment every couple of weeks we talk to the coauthors of the book and the blog of the same name. It is the hidden side of everything, of course. The Principles of Marketing Research The Principles of Marketing Research was created in response to the educational needs expressed by the marketing research industry. It is designed to teach the core body of knowledge of marketing research (MRCBOK©). This distance learning course is the first, and currently only, program of its kind for marketing research professionals.
Probability and statistics EBook From Socr SOCR Books: This is a General Statistics Curriculum E-Book, which includes Advanced-Placement (AP) materials. Preface This is an Internet-based probability and statistics E-Book. The materials, tools and demonstrations presented in this E-Book would be very useful for advanced-placement (AP) statistics educational curriculum. The E-Book is initially developed by the UCLA Statistics Online Computational Resource (SOCR). Grounded_Theory_intro An Introduction to Grounded Theory The study presented in the paper was an evaluation of an individually configured multimedia learning application used in real contexts. The necessity to evaluate learning applications in this way has been discussed by Squires (1996).
StatNotes: Topics in Multivariate Analysis, from G. David Garson at North Carolina State University, Public Administration Program Looking for Statnotes? StatNotes, viewed by millions of visitors for the last decade, has now been converted to e-books in Adobe Reader and Kindle Reader format, under the auspices of Statistical Associates Publishers. The e-book format serves many purposes: readers may cite sources by title, publisher, year, and (in Adobe Reader format) page number; e-books may be downloaded to PCs, Ipads, smartphones, and other devices for reference convenience; and intellectual property is protected against piracy, which had become epidemic. Click here to go to the new Statnotes website at . Or you may use the Google search box below to search the website, which contains free e-books and web pages with overview summaries and tables of contents.
The Socratic Method The Socratic Method:Teaching by Asking Instead of by Tellingby Rick Garlikov The following is a transcript of a teaching experiment, using the Socratic method, with a regular third grade class in a suburban elementary school. I present my perspective and views on the session, and on the Socratic method as a teaching tool, following the transcript. Career development and salary ranges for those seeking marketing and market research jobs Market research professionals are typically concerned with the potential sales of a product or service. Collecting statistical data on competitors and examining prices, sales, and methods of marketing and distribution, researchers predict future sales. Collectively, market researchers devise methods and procedures for obtaining the data they need--often designing telephone, mail, in-person or online surveys to understand consumer preferences. Once the data is collected, researchers interpret the results and make recommendations based upon their findings. Typically, researchers provide a company’s management with information needed to make decisions on the promotion, distribution, design, and pricing of products or services.
StatSoft Electronic Textbook "Thank you and thank you again for providing a complete, well-structured, and easy-to-understand online resource. Every other website or snobbish research paper has not deigned to explain things in words consisting of less than four syllables. I was tossed to and fro like a man holding on to a frail plank that he calls his determination until I came across your electronic textbook...You have cleared the air for me. You have enlightened. You have illuminated. Introduction to Grounded Theory By Steve Borgatti Discussion drawn from: Glaser and Strauss. 1967. The Discovery of Grounded Theory. Strauss and Corbin. 1990. Basics of Qualitative Research. Hawthorne effect Aerial view of the Hawthorne Works, circa 1920. History The term was coined in 1950 by Henry A. Landsberger when analysing earlier experiments from 1924–1932 at the Hawthorne Works (a Western Electric factory outside Chicago).
The Role of Questions in Teaching, Thinking and Le One of the reasons that instructors tend to overemphasize "coverage" over "engaged thinking" is that they assume that answers can be taught separate from questions. Indeed, so buried are questions in established instruction that the fact that all assertions — all statements that this or that is so — are implicit answers to questions is virtually never recognized. For example, the statement that water boils at 100 degrees centigrade is an answer to the question "At what temperature centigrade does water boil?" Hence every declarative statement in the textbook is an answer to a question. Hence, every textbook could be rewritten in the interrogative mode by translating every statement into a question. To my knowledge this has never been done.
Text Analytics World At the Boston Text Analytics World, held on October 3-4, one of the themes of the conference was the future of text analytics. The program chair, Tom Reamy, gave a keynote presentation on that theme, Future Directions in Text Analytics. We also asked two leading text analytics experts, Tom Anderson of Anderson Analytics – Odin Text and Jeremy Bentley of Smart Logic, what their take was on some possible future directions for the field. Their answers are shown below: Tom Reamy: What do you see as the major trends in text analytics in the next year or two?