Twitter Facebook MySpace LinkedIn Flickr - Share and Download Youtube videos The State and Future of the Social Media Management System Space This post originally appeared on guest author Jeremiah Owyang's blog. Social Media Management Systems, like CMS systems for websites, help companies manage, maintain, and measure thousands of social media accounts. Although the nascent SMMS space is only one year old, 58% of corporations have adopted at least one of these 28 vendors. Altimeter is conducting a formal research report on the SMMS topic (see research agenda for 2011), However, I wanted to give a year-end state, after coining this category 12 months ago and listing out vendors. SMMS systems are the next growth market for the social business category. Buyers and investors should focus on vendors that understand business, not just technology, offer services and reliable SLA, and deep integration with other social systems. Market Saturation and Average Deal Size of the Social Media Management Systems (SMMS) by Corporate Buyers in 2010-2011 Year One in Review: New Entrants, Acquisitions, and Growing Deal Sizes SMMS By the Numbers:
Compassion in Action Breaking news pragmatically: Some reflections on silence and timing in networked journalism Speak only if it improves upon the silence. —Mohandas Gandhi Last week’s coverage of the events in Boston showed how much the networked press needs to better understand two things: silence and timing. The Internet makes it possible for people other than traditional journalists to express themselves, quickly, to potentially large audiences. The broadest definition of the networked press is a system that attends to, represents, circulates, and amplifies publicly meaningful perspectives. At best, the networked press told people important, time-sensitive information; it fostered empathy and thoughtful action; and it helped to create a sophisticated public ready to prosecute this tragedy and prevent future ones. To be sure, there were bright spots. But the biggest errors of the week — for legacy news organizations and social media users — happened when those who spoke might have been better off saying nothing at all. Silence I mean silence as the thoughtful absence of speech. Timing
Social media checklist for international journalists Social media checklist for international journalists Details Last Updated on Thursday, 14 June 2012 11:46 Published on Wednesday, 23 March 2011 00:00 Written by David Brewer Using social media to plan a trip With social media there's no excuse for arriving in a country unprepared. Easy access to free tools means that any journalist, travelling for news gathering or to deliver training, can be up-to-date with the latest information they need in order to operate efficiently. By following the seven points listed below a journalist will have: the latest news about the country they are visitingmake contact with some of the key news makershave their finger on the local news pulse. Aim to have a unique take on the local and regional situation via your own social media research 1: Research using social media Use Twitter to follow real-time information using key words about the country you are visiting 2: Curate your own respository of essential information 3: Monitor the social media noise
Find a meeting time the easy way: TimeToMeet.info Social Networking’s New Global Footprint Two-thirds of the world's Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time, according to a new Nielsen report "Global Faces and Networked Places." If data captured from December 2007 through December 2008 is any indication, that percentage is likely to grow as time spent on social network and blogging sites is growing more than three times the rate of overall Internet growth. "Social networking has become a fundamental part of the global online experience," commented John Burbank, CEO of Nielsen Online. More Time For Community Time spent on social network sites is also expanding: Across the globe in 2008 activity in 'Member Communities' accounted for one in every 15 online minutes - now it accounts for one in every 11. Not Just For The Young While social networks started out among the younger audience, they've become more mainstream with the passage of time. Mobile On The Move
Nouveaux paradigmes You Don't Have To Like Edward Snowden Should journalists always link to primary sources? A writer for The Guardian argues that journalistic errors can be avoided by always linking to primary sources. Last week, The Telegraph ran the headline, “Wind farms blamed for stranding of whales.” According to The Guardian , the open-access academic paper that the article referred to—and didn’t link to—covered sonar and didn’t mention wind farms at all. “If we had a culture of linking to primary sources [such as interview transcripts, press releases or journal articles] if they were a click away, then any sensible journalist would be too embarrassed to see this article go online,” said author Ben Goldacre. Do you link to primary sources in your articles? Why or why not? Do you think this practice helps prevent errors in journalism? Photo by Marc Falardeau , Creative Commons Attribution License
Social bookmarking service. Fast tagging and posting to all major social websites - SocialMarker.com The activity of Social Bookmarking has been around for almost two decades. If you have engaged in social media, chances are you’ve participated in it without even realising you have done so. Ever sent a link to a friend knowing they’ll enjoy receiving the content you’ve sent? That in itself is social bookmarking! Knowing what content drives people, simply as a social media user or maybe as an editor or creator of a news site, media site or website, is the key to getting the information you want to get across to the correct audience. SocialMarker brings you a new bookmarking tool like no other. Getting SocialMarker started is pretty simple. SocialMarker regulates your various social bookmarking sites by having you log into all of them initially and then opening each account in an iFrame, meaning you can visit all listed social bookmarking sites automatically. Getting SocialMarker started is pretty simple.
How to: Evaluate and Compare Social Media Tools | oneforty What is wrong with this question? I am evaluating Meltwater, HubSpot and CoTweet. Which one should I choose? The question makes the incorrect assumption that the three options are comparable. Meltwater Buzz, HubSpot and CoTweet are not competitors but complimentary tools. I hear similar questions from community managers, marketers and product managers. There are hundreds of social media tools out there vying for your attention, but few do a great job of defining what they actually do and do not do. Let’s group the tools by function, or “what they do”. Social Medial Monitoring (SMM) tools, often called listening platforms, are where most social media strategies begin – monitoring and tracking mentions of your brand, products, competitors and industry issues. In general, SMM tools rarely compete with tools in other categories, but there are some SMM tools that over lap with the 2nd category of tools, Social Media Engagement (SME) tools.
évolution ou révolution ?