5 Ways to Be Persuasive in Your UX Work By Michael Hawley Published: November 1, 2011 “To be successful as a UX professional, you need to know how to be persuasive.” In your work as a UX professional, do you ever find that you need to convince people that the team should follow a user-centered design process? Do you need to convince stakeholders they should do user research? Octalysis: Complete Gamification Framework (This is the Gamification Framework that I am most known for. Within a year, it was translated into 9 different languages and became classic teaching literature in the gamification space in the US, Europe, Australia and South America.) Octalysis: Complete Gamification Framework Gamification is design that places the most emphasis on human motivation in the process. In essence, it is Human-Focused Design (as opposed to “function-focused design”). Most processes design around function and efficiency – they try to get the job done as quickly as possible.
From Game Design Elements to Gamefulness: Defining Gamification The proceedings of the 2011 MindTrek conference are finally online in the ACM Digital Library, and with it, the paper I co-wrote with Rilla Khaled, Dan Dixon, and Lennart E. Nacke on “defining the damn thing” – that thing being “gamification,” of course. Here’s the abstract: Recent years have seen a rapid proliferation of mass-market consumer software that takes inspiration from video games. Usually summarized as “gamification”, this trend connects to a sizeable body of existing concepts and research in human-computer interaction and game studies, such as serious games, pervasive games, alternate reality games, or playful design. This blog discusses issues concerning learning, e-learning and transferring knowledge from retiring baby boomers to incoming gamers. The goal is to share information and knowledge to create a better understanding of learning design. - (Privat CAC, RFP and Bigfoot I have had the privileged of teaching a great number of really talented and smart students, this semester has been no exception. The group of students in my class is rivaled by none. They are energetic, get alone well with each other are collaborative and will make great contributions to the field. (You’ll have to […]
Gamification or Serious Game: What's the difference? Just as family members share similar DNA, gamification and serious games share similar traits. Both are born of game thinking, mechanics, and design. Both are used to solve problems. UI Design Guidelines for Responsive Design Some UI guidelines and tips to consider when designing a website to make it cross-device friendly and responsive. The web development community has come up with endless solutions, best practices, and tools for coding a responsive design with ease. While the vast majority of websites can be made responsive now, it’s time to push the envelope further. It’s easy to pay attention to great coding best practices, but sometimes the best design practices for various screen sizes get pushed aside. Many resources on responsive design cover the basics — make use of excess space on desktop, make things simpler on mobile.
Can Game Mechanics Save American Students? The results of an International Educational Assessment are alarming… Out of 34 countries, the U.S. ranked 14th in reading, 17th in science and 25th in math. These poor rankings have caused many educators to rethink the methods in which we teach our elementary, secondary and collegiate youth; bring some educators to the doorstep of gamification. At the University of Michigan, Associate Professor Mika La Vaque-Manty recently redesigned his Introduction to Political Theory class in a fashion much like a player moving through a game.
Community Events - Getting Started with Gamification - (Private Browsing) Skip to end of metadataGo to start of metadata Onboarding Gamification is the use of game mechanics and dynamics in serious applications to encourage better user angagement, empowerment and to give users more control, feeling of mastery and autonomy. Gamification also helps to make achievements more objective and transparent and lead to a fairer world. Training Level Here is some material to understand Gamification and its motivation in less than 1/2 hour. UX Design Defined By Ritch Macefield Published: June 18, 2012 “In the field of user experience, people often confuse terms like information architecture, interaction design, visual design, usability engineering, and UX design.”
UX Statistic If spending on UX is a no-brainer, then why do so many sites send users careening off the road to conversion? Just a little UX work up front pays off big time down the road. Scroll down for UX statistics to keep your customers on the right track. Websites that fail UX suffer from frustrated users and poor conversion rates — but with the right UX team, the development process can be more proactive...and more profitable. A UX strategist can coordinate inexpensive testing processes to avoid inflated costs — costs that can be 100x more than fixing errors during development.