What Google’s New Penguin Update Means for Link Building | Adobe Google’s Penguin updates have been the harbingers of doom for SEO and Internet marketers since 2012, when link penalties for sites were as unfamiliar as a foreign language that we all had to learn quickly — navigational vs. transactional anchor text, unnatural backlink profiles, link pruning and disavow files. Now considered part of the modern SEO lexicon, these are things that weren’t even considered five years ago. With much derision, a number of different industries became familiar with Penguin, and overnight, due in part to the ferocity by which it was released, and the devastating effect it had on sites that fell into a trap no one knew Google was setting. The post-Penguin cliff in analytics is still something that makes me shiver. But as they say in a court of law, ignorance is no excuse. Of course, if you’ve avoided penalty because your backlink profile is squeaky clean — no small task, mind you — then you may move on to some other article — nothing to see here. Takeaways
Marketing events every app marketer should know about – MobileFirms In the world of digital marketing, it is absolutely essential for app marketers to stay on top of the latest trends, tactics and strategies. In an industry that moves at a blinding pace, remaining current as to the latest ‘industry standard’ is almost a full-time job. Fortunately, there are a wide variety of conventions, networking gatherings and expos happening around the world where the best and brightest minds in digital and app marketing come together to exchange ideas that will fuel innovation in this industry for years to come. As the app marketplace continues to expand at a staggering pace, the need for a comprehensive understanding of mobile app marketing has never been greater. For those who have invested the time and energy into mastering the unique concepts and skills fueling app promotions, lucrative opportunities await. For those who are lagging behind in their app marketing competencies, trade and industry events can act as a catalyst to sharpen knowledge and abilities.
Disavow backlinks - Search Console Help If you have a manual action against your site for unnatural links to your site, or if you think you're about to get such a manual action (because of paid links or other link schemes that violate our quality guidelines), you should try to remove the links from the other site to your site. If you can't remove those links yourself, or get them removed, then you should disavow the URLs of the questionable pages or domains that link to your website. This is an advanced feature and should only be used with caution. If used incorrectly, this feature can potentially harm your site’s performance in Google Search results. Step 0: Decide if this is necessary In most cases, Google can assess which links to trust without additional guidance, so most sites will not need to use this tool. You should disavow backlinks only if: Google works very hard to make sure that actions on third-party sites do not negatively affect a website. The disavow links tool does not support Domain properties. Link file format:
Blog on Mobile App Development Facebook App Marketing There are various ways to market your app on Facebook. But let’s start with the bare essentials of the Facebook App Marketing. For the ease of understanding we are dividing it into two sections:- On App: The steps that you need to take on the mobile app… Mobile App Marketing: Content Strategy People have gone to the lengths for calling content as king. Mobile App Marketing: App Store Optimisation App store optimisation (ASO) should be the cornerstone of your mobile app marketing strategy. Mobile App Landing Pages for your mobile app Having mobile app landing pages for your mobile app is a must. Mobile App Marketing Tips and Techniques Series Mobile app marketing is one of the hottest topics these days. Article in the app development cost 2017 series. Tips for mobile app development strategy It can be really difficult to keep an eye on a long checklist when you are planning strategy for mobile app development.
Link Pruning Procedure A Penguin attack has dropped your pages down the pecking order and low quality links are to blame. You need an action plan to get you back into Google's good graces. Here you'll get an understanding of the Google Penguin Update and Google's efforts against over-optimization and how to clear your site from resulting penalties. On April 24, 2012, Google made a significant change to its search ranking algorithm. The change, now known as the Penguin Update, improves the detection of ranking manipulation based on link value and downgrades a site's rankings in turn. The number and quality of inbound links to a site or page are factors in the Google ranking algorithm. In seeking to improve a site's search rankings, some have found that growing the number of inbound links to a domain results in ranking boost. Affected sites saw instant traffic drops as a result of ranking penalties at the end of April. Gather Backlinks Inventory Begin by understanding the state of your backlinks profile.
Mobile App Development Company India | iPhone Android App Developer Google Says The Top Three Ranking Factors Are Content, Links & RankBrain Surprise, surprise, the top three ranking signals in Google's search ranking algorithm is content, links and RankBrain. Not necessarily in that order, but content and links are more important ranking signals than RankBrain. This was said by Andrey Lipattsev, a Search Quality Senior Strategist at Google, yesterday in a Google hangout Google Q&A via WebPromo with a bunch of wicked smart SEOs. Ammon Johns asked the question: Would it be beneficial for us to know what the first two are (first to ranking signals are). Would webmasters build better sites... Andrey Lipattsev said: I can tell you what they are. Ammon said "in that order or the other order?" As you know, RankBrain was disclosed as the third most important ranking signals. The thing that drives me wild is that RankBrain to me, is not a ranking signal but rather uses ranking signals - so that is the confusing part in my mind. Anyway, this was said at the 30:20 minute mark into the video, here is the video embed at the start time:
How to get your mobile app in the right hands? Tips & Techniques Mobile App Marketing Tips and Techniques Series Mobile app marketing is one of the hottest topics these days. With millions of apps on the app store and billion of downloads happening every year. It’s difficult to get your app the sunshine that it definitely needs to survive. To begin with, we will highly recommend that you go through a detailed article put together by the Google team. 1: How people discover apps? 2: How do they use apps? These insights will help you plan further for app marketing. What is Link Building? Strategies & Examples - The Beginners Guide to SEO A lot of the methods you'd use to build links will also indirectly build your brand. In fact, you can view link building as a great way to increase awareness of your brand, the topics on which you're an authority, and the products or services you offer. Once your target audience is familiar with you and you have valuable content to share, let your audience know about it! Sharing your content on social platforms will not only make your audience aware of your content, but it can also encourage them to amplify that awareness to their own networks, thereby extending your own reach. Are social shares the same as links? Trustworthiness goes a long way For search engines, trust is largely determined by the quality and quantity of the links your domain has earned, but that's not to say that there aren't other factors at play that can influence your site's authority. That last point is what we're going to focus on here.
Mobile App Marketing: Facebook App Marketing Tips Tricks And Strategy Link Building Tool - Backlink Hunter - Free SEO Tools - Web SEO Analytics Find Quality Backlinks, Improve your Link Building Strategy & Discover new Affiliations The Backlink Hunter is a powerful Link Building tool that helps you find, evaluate and create high Quality Backlinks. The tool allows you to search through a huge Database of domains for particular terms and lets you specify whether you are interested in Blogs, Directories, Forums, URL Submission Services or All Websites. Backlink Hunter Analysis Report The report delivers a list of all the domains that match your query along with a Complete Analysis of their characteristics including: Traffic Data Domain Authority, Score and Global Rank Domain Trust Website Size Domain Links DMOZ Categories PageRank, WebzyRank, Incoming links and more Additionally the tool provides you with the domains' complete Contact Information such as: Contact Names E-mails Telephones Addresses and more Why should you use Backlink Hunter?
Mobile App Marketing: Twitter App Marketing | Mobile App Marketing Tips Twitter App Marketing Strategy & Techniques Twitter is a universe and everything there happens at the speed of light. And if you can learn how to control things at this speed then Twitter app marketing is your game. Remember one thing twitter is like a global chat room, people react to whatever you post almost instantly. If you have created great content ( hook text, images etc) then you are bound to benefit a lot from twitter app marketing.Brevity is the name of the game. The top 5 tips that you must follow for marketing your mobile app are:- 1: Page Setup: Make sure that your logo quality and your cover image quality should be very high. 2: Content: As you know Twitter has a character limit. 3: App Installs: Just like Facebook, Twitter also runs an app install service. 4: Influencers Engagement: Find out who are the influencers in your app category. 5: Followers: Don’t get mistaken that no. of followers is everything on twitter but yet it is an important factor.