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7 Social Media Marketing Trends You Can't Ignore in 2020 Want to grow your organic traffic by 20-100%? We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Click here to learn more and get started. Amid all the changes in digital marketing over the past decade, social media has not only endured, but evolved each year to keep its place as one of the most powerful channels in modern marketing. But for all its promise, social media is far from easy. Constant updates, fierce competition, and rapid shifts in markets, consumer interests, privacy regulations and, of course, technology all come together in a melting pot that is as frustrating as it is potent.
More Meaningful Typography We have all heard of the golden mean (also known as the golden ratio or golden section): the self-replicating page with a proportion of 1:1.618 that is said to be found in everything from the design of ancient Greek architecture to the growth patterns of plants. Article Continues Below This and other meaningful ratios rooted in geometry, music, nature, and history can be expressed as modular scales and put to work on the web. Fig 1: A simple modular scale: 10@1:1.618 Fig 2: Our example page, designed using a modular scale. A modular scale is a sequence of numbers that relate to one another in a meaningful way.
The Year Ahead: 5 Social Media Trends Every Entrepreneur Needs to Know Technology is transforming how modern entrepreneurs stay connected to their business, their team and their industry. In this series, learn more about the cutting edge tools and thinking allowing innovators to stay ahead of the trends. The social media landscape is evolving rapidly, and therefore, your social media marketing strategy cannot remain static. Instead, it’s important to reevaluate business goals, social media campaigns, platform results and revise your strategy at least once a year -- if not quarterly. Being aware of trends in the social sphere can help you design better strategies, apply the most effective tactics and choose where to invest your staff as well as financial resources. Here are the top five social media trends every entrepreneur needs to think about for 2014 and beyond:
Modularscale How do I use this? Use a scale like you would use a ruler. Many people set heading type sizes with numbers from a scale, but that's just one possibility. 50 Free Wireframe Templates for Mobile, Web and UX Design In the initial stages of a project, when ideas aren’t quite fully formed, it’s good practice to wireframe the layout of your mobile app or web project by stripping away all design elements and flourishes to help define and better communicate the information hierarchy of the layout and plan for functionality and user flow. Whether you create them using a whiteboard, pencil and paper, web-based tools, or using a graphic application, effective wireframing and planning play a critical role in the success of your product. While most wireframing tools are readily and freely available (pen, paper, markers…), you may have to pay to use some web-based tools, and if you know where to look, you can also grab some free, templates for graphic applications like Photoshop, Illustrator or Sketch. Lucky for you know where to look, as you have landed on this page! Material Design Wireframe Kits
6 secrets to creating outstanding infographics In the Instagram and Snapchat era, audiences are increasingly visually oriented. But sometimes an image alone isn’t enough: you need a clever combination of words and graphics to tell a detailed story in a way that can be grasped quickly and easily. Cue the infographic. But while they may look easy to create, in practice they can be darned difficult to get right. Begin at the beginning – Sketching out a full, extended web design process: the initial steps Many times in redesigning websites there is pressure to jump straight into the visual design and programming phases but spending time & effort in initial planning can improve efficiency and help the later work go more smoothly. Some of the first steps of the planning phase include site content audits, website strategy plans, and card sorting exercises. A content audit takes an inventory of the website’s existing content.
"This Is How We Built It" Case Studies Unlike many other industries, the web design community is all about sharing knowledge and experience. Each of us is very lucky to be part of such a great and useful learning environment, and it is up to us to embrace it — to embrace our learning experiences, and also to embrace our ability to share. Not only are case studies a great way to explain the design process of an agency, but they also help designers and developers to learn from each other. 30 Free Google Slides Templates For Your Next Presentation Google Slides Logo Update 12/13/2019: We added 5 more free Google Slides as a bonus! Scroll down to check them out. Google Slides vs PowerPoint: A Battle (Not) Worthy of Fighting PowerPoint has been the worldwide leading presentation software for over 30 years now. Compared to PowerPoint, Google Slides was introduced only a few years ago but have been steadily gaining speed until then. Today, both software programs are widely used and almost equally popular among users across the globe (for reference, check out the graph below). However, many people are facing the battle “Google Slides vs PowerPoint” or to put it in other words, which software is better for your personal needs. At first, it may seem that Google Slides and PowerPoint are complete rivals.