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Business Story-Telling - Communication Skills Training From MindTools

Business Story-Telling - Communication Skills Training From MindTools
Using Stories to Inspire Learn how to tell stories that will help you sell products, build trust, or inspire your team. © iStockphoto How many times have you been enthralled by a good story? Maybe you stayed up late to read a novel that you couldn't put down, or watched a movie that you couldn't switch off? Stories can change the way we think, act, and feel. Stories can be powerful business tools, and successful leaders use them to engage their teams. In this article, we'll look at business storytelling – we'll explore when you should use stories, and we'll think about what kind of story you should tell to get the results you want. What is Business Storytelling? People tell business stories to communicate and connect with employees, customers, colleagues, partners, suppliers, and the media. When you tell a story well, it can create an intense, personal connection between your audience and your message. When to use Stories You can use stories to achieve a number of different goals. 1. 2. 3. Related:  Presentations

Freedom of Information Act 1982 An Act to give to members of the public rights of access to official documents of the Government of the Commonwealth and of its agencies Part I—Preliminary 1 Short title [see Note 1] This Act may be cited as the Freedom of Information Act 1982. 2 Commencement [see Note 1] The several Parts of this Act shall come into operation on such respective dates as are fixed by Proclamation. 3 Objects—general (1) The objects of this Act are to give the Australian community access to information held by the Government of the Commonwealth or the Government of Norfolk Island, by: (a) requiring agencies to publish the information; and (b) providing for a right of access to documents. (2) The Parliament intends, by these objects, to promote Australia’s representative democracy by contributing towards the following: (a) increasing public participation in Government processes, with a view to promoting better‑informed decision‑making; 3A Objects—information or documents otherwise accessible Scope 4 Interpretation

5 Keys to End Your Speech with a Great Call-to-Action The signature of a persuasive speech is a clear call-to-action. Yet many speakers miss a fantastic opportunity with a call-to-action that is wishy-washy, hypothetical, or ill-constructed. Even worse, some speakers omit the call-to-action entirely. A poor call-to-action undermines the effectiveness of your speech; a great call-to-action stirs your audience to act enthusiastically. In this article, we reveal the qualities of a strong speech call-to-action which will lead your audience to act. What is a Speech Call-To-Action? A speech call-to-action is an explicit appeal to your audience to take a specific action following your speech. “If you have been persuasive and your audience is emotionally invested, the best time for action is now.” For example, you might call on your audience to… Guidelines for a Strong Speech Call-to-Action Your call-to-action and your approach to delivering it may vary according to your audience and your speaking style. 1. Don’t hint. 2. 3. Do they need to sign up? 4.

Survey Software - Questionnaire Survey Software - Electronic Software - The Survey System Lessons From Great Storytellers: LinkedIn Speaker Series with Nancy Duarte Great ideas can change the world. But, they can only do so when effectively communicated. A powerful story is one of the best ways we can share our world-changing ideas. From cave paintings dating back to 15,000 BC to the next hit movie, stories fascinate us. Recently, we welcomed Nancy Duarte, a renowned storytelling expert and LinkedIn Influencer, to participate in the LinkedIn Speaker Series. 1. Act 1 – The beginning of the story establishes the status quo (“what is”) and establishes your credibility with the audience. 2. Steve Jobs used a heightened sense of “what could be”. The above examples of great storyteller were touched on during Nancy’s talk at LinkedIn, and delved into with even more detail in her TED talk. 3. If you’d like to learn more about how to present visual stories that transform audiences, Nancy’s book Resonate, is available in a multimedia version for free online. The full video of Nancy’s talk is below:

One Page Project Manager Jennifer Aaker: The Seven Deadly Sins of Storytelling | Stanford Graduate School of Business Daniel H. Pink, author of Drive: The Surprising Truth About What Motivates Us, writes, “Right-brain dominance is the new source of competitive advantage.” Tapping the right side of the brain allows for deeper engagement by uniting an idea with an emotion. The best way to do this? Before you craft your story, ask yourself: “Who is my audience and what is my goal in engaging them?” While the reason you are telling a business story may be quite different from the reason you tell a story at a party, the same techniques apply. 1. Unless you’re telling the story about the proper assembly of an IKEA bookshelf, your story probably shouldn’t begin at the beginning. In practice: Does your marketing campaign build on ideas, feelings, and passion, or does it feel disjointed and disparate? 2. Show, don’t tell, is the most fundamental maxim of storytelling, and for a good reason. In practice: Go to the page on your company’s website where you describe what you do. 3. 4. 5. 6. 7.

The Lazy Project Manager - Communication When reporting does not equate to communicating There is, to my mind, a great book - Alpha Project Managers by Andy Crowe - it talks about 'what the top 2% know that everyone else does not' and it certainly identifies communication as a key area that top project managers excel at. The book, based on a survey of 5,000 project managers, states in its findings: 'Good communication is comprised of more than how the message is delivered. Communication on a project is a two way process. Communication is also sequential, communicated through chains of people, which will add that 'Chinese whispers' effect - either intentional or accidental. Add to that the sheer volume of communication these days, email, phone calls (landline and mobile), written, presented, verbal and so on, then life can be very tough for project managers to learn what they need to learn and to share what they need to share. I was taught a truth in my early project management days - reporting is not communicating!

The science of stage fright (and how to overcome it) - Mikael Cho The “Fight or flight” response is a natural process that is designed to protect your body from harm. When you think about negative consequences, a part of your brain, the hypothalamus, activates and triggers the pituitary gland to secrete the hormone ACTH. This hormone stimulates the adrenal glands in your kidneys and results in the release of adrenaline into your blood. It is at this point in the process when many of us experience the reactions of this process. Breathing and stretching before going on stage activates the hypothalamus and sends out hormones to trigger a relaxation response. Watch this video of Steve Jobs presenting the first iPhone. This lesson is adapted from Mickael Cho's article about the science of public speaking.

Barbara Minto's Pyramid Principle by Xianxi NING on Prezi