Callbox Integrates With Salesforce: A Better, More Efficient Client Experience in Malaysia - B2B Lead Generation Company Malaysia Years of innovation and hard work have been put in to give Callbox clients the best solutions for their business, as well as to enable managers and sales professionals to streamline business development. The challenge has always been to keep up with the changing times, especially with how technology evolves in exponential fashion even just in the last two decades. Callbox started out as a simple telemarketing firm, which eventually flourished into a multi-channel marketing machine. Now, in the age of cloud and automation, Callbox steps up to the plate, ready for another era of marketing savvy. In celebrating 10 years of flourishing into a stalwart player in the business-to-business industry, Callbox is taking cloud-based lead management and marketing automation to new heights. Putting the clients front and center: Callbox integrates with Salesforce Introducing Callbox DialStream: The Most Efficient Power Dialer for Salesforce What is DialStream?
How To Train Telemarketers To Sell Your Products And Services Selling to business to business (b2b) companies requires a distinct type of telemarketing. To differentiate your telemarketing from other telesales efforts and to better market your offerings to your business leads, you need to help your telemarketer gain more than just simple knowledge of your products and services. Helping your telemarketer own the script Help your telemarketer feel important – most companies who use telemarketing to sell their products and services fail to welcome a new telemarketer into the company organizational structure. An easier, cheaper way Of course, to save yourself from the hassle of having to spend precious time training your telemarketers, you can always consider outsourcing your telemarketing to a business process outsourcing (BPO) company.
Prepping your Lead Generation Plan for Malaysia in 2017 Homes are cleaned and decorated, debts are settled, offerings and prayers are made, plenty of foods are prepared and new clothes are purchased and family members reunite – things that Malaysians prepare before the New Year comes. Planning ahead is good habit. In business, filling out your calendar with forward actions for the coming year will not only give you and your business direction but will motivate you to achieve daily successes. Below are some tools that you may include in preparing your lead generation plan in 2017: Social Media Has Just Gotten More Sociable Edison Research showed Facebook as the top social media platform preferred by most marketers, next in line are Instagram, Pinterest, Snapchat and Twitter. Note that Snapchat made a big leap into the top five from it’s previous rank (8th) in 2014. Regardless of which social platform you regard as the best marketing tool for your business it all boils down to a single analysis: Trade Shows Bear All Webinars Are Doing Good So Far
The Five Sources Of B2B Leads Prospects When you prospect for new B2B leads, you are looking for new business opportunities. But what should you do if you do not have any idea about who to get in touch with? That would be a problem for your lead generation campaign. When something like this happens, a lot of marketers always go for the easiest solution: find a provider of appointment setting prospects. Ideally, a business database provider will do the job, but if that is not ready available, then you can tap the following alternatives: Past customers – these are the people you have served before, have records of them, and may be interested in buying from you again. Try using two or three of these sources to round out your list of potential sales leads.
Maximize Sales Leads Generation In Three Ways Selling can be a pain, especially for people not used to this kind of work. Well, even veterans still find this profession a challenge. With the way markets move and trends change, adapting constantly can be a daunting chore. Even so, there are plenty of strategies that you can use to consistently stay at the top of the lead generation business. Generating sufficient sales leads is not that hard at all, as long as you keep in mind the following three tips: Set you bar too high – yes, this is unrealistic, but if you constantly push yourself to reach impossible goals, especially ones that exceed the average of your appointment setting colleagues, then you will find yourself improving way better.Keep yourself motivated – basically speaking, have an end in sight. Another thing you should remember would probably be the content.
Why Malaysian B2B Companies need Data Profiling As B2B lead generation becomes more advanced and B2B buyers are strict in their choices, companies have noted the importance of keeping their databases free from errors. With a data profiling system in place, B2B firms are able to keep their marketing campaigns highly efficient. A good quality list is the most important element of a successful B2B marketing campaign. But what are the gains in having an accurate and high quality data? #1: Promotes accuracy. One basic function of data profiling is that it allows you to deliver the right message to the right people. #2: Identifies duplicates. Calling or emailing the same company over and over again can hurt your company’s reputation. #3: Updates old data. Having an old data means calls and emails are often directed to the wrong person. Related: The Best Way to Reach Out to Prospects: Sales Email or Sales Call? #4: Reduces cost. Although data profiling may take time as you need to call or research every contact within your marketing list.
Appointment Setting Best Practices for Malaysian Training Providers - B2B Lead Generation Company Malaysia Lately, Malaysia’s training industry has been regarded as a high opportunity area. In light of an upcoming economic integration in the Southeast Asian region, there is a strong demand for training and skills development as the country prepares to enhance the quality of its labor force. For this reason, training providers need to address the increasing need for skills in areas such as education and healthcare. It is also vital for them to set appointments for leads indicating a desire to enroll. But it is not always easy. Training providers need wiser and more cost efficient approaches in improving their call campaigns and delivering high quality appointments. Here are some ways you can do to drive quality appointments and push your enrollment rate upwards. Know your target audience. Give prospects flexible options. Deal with declines. There are more ways for Malaysian training providers to apply in vitally winning enrollees during this time of great demand for manpower training.
B2B Marketing in Malaysia: 5 Points on Enhancing Thought Leadership Want your brand to digitally dominate the Malaysian B2B arena? Call it a long shot, but it will be close to a possibility once you have established yourself as a thought leader and made important strides in terms of influencing buyer decisions. Crimson Marketing CEO Glen Gow has outlined five important points to building thought leadership. Authenticity Is key According to Michael Brenner, former VP of Marketing and Content Strategy at SAP, in an article for Forbes, “thought leadership is simply about becoming an authority on relevant topics by delivering the answers to the biggest questions on the minds of your target audience.” Rather than push out half-baked content that’s merely trying to give the impression that you’re an authority in your field, you need to actually acquire the necessary knowledge and provide B2B buyers with purposeful, practical advice. Do your homework Do you know what pains your B2B buyers? Think outside the box Be a presence
Lead Generation for Education and Training Companies in Malaysia Truth is we don’t like getting schooled by the competition. We’re guessing you don’t either. With rapidly changing employment trends in many countries, more and more students are seeking additional education and professional training to ensure competitive advantage. Callbox uses customized campaigns to segment and penetrate target markets for education and training services. We work closely with providers of education and training services seeking to increase their number of enrollments. We contact and qualify each prospect before we deliver them to you as warm education and training leads complete with necessary contact information: Full nameAddress (street, city, province/state, zip code, e-mail, etc.)SchoolCourse/Training of interestExpected Date of Enrollment Our direct marketing services are customized to best fit the different marketing requirements of various institutions under the Education and Training industry including:
Critical Telemarketing Practices That Can Potentially Harm an Appointment - B2B Lead Generation Company Malaysia When professional telemarketers get caught up in the fundamental norms of outbound telemarketing, they tend to forget how to distinguish which aspects of their style are beneficial and which are detrimental to their goals. It is important to assess whether a certain action – whether part of a routine or an experimental move – can fulfill its purpose, otherwise it must be unlearned. In appointment setting, especially in business-to-business (B2B) campaigns, telemarketers face the challenge of A: penetrating a target company and its gatekeepers, and B: getting a true Decision-Maker to agree to an appointment. With these goals at hand, it is crucial to appraise the plan of attack so that no wrong move could put all efforts to waste. Reading off a Script. Voicemails. Talking to the wrong person. Every opportunity to make contact and create a good initial impression should not be wasted by meaningless practices that could have been avoided in the first place.
Not The AdWords That You Used To Know In the Smart Insights article, Google AdWords changes in 2013 – reviewing the opportunities and potential problems, Tara West outlines the changes with Google AdWords that you need to be aware of and how you can make the most of the opportunities that go with them. These changes are: Device Targeting and Bid AdjustmentsFlexible Bid StrategiesNew and Enhanced ad ExtensionsLow Search Demand keywords are not eligibleCompetitive dataAdWords Display Advertising changes Device Targeting and Bid Adjustments The most controversial change from Enhanced Campaigns has delivered is the shake up with device targeting. In previous times, best practice has always been to target mobiles and tablets in separate campaigns (away from desktop campaigns) because they perform differently. All devices are now targeted within one campaign, and bid adjustments are used to increase or decrease bids for mobiles. You can choose not to target mobile devices by making your mobile bid adjustment -100%.
What To Do When Starting Lead Generation - B2B Lead Generation Company Malaysia In terms of successful marketing campaigns, it is very important that you know where to start. Like everything you do in life, you need to have a concrete plan in place. Otherwise, you will be lost along the way. It is the same thing when you are conducting lead generation campaigns. There will be more challenges that you have to face, perhaps more than you can imagine. But, if you really are determined enough, you might just be able to pull it off and successfully generate the B2B leads that your business will need. First, you must be able to form the right team in business. Second, you need to know exactly the kind of market you wish to penetrate. Lastly, you should try leaving your comfort zones. That is the basics when starting a successful lead generation campaign.
What Sales Lead Generation Mean To Businesses Since there are now lots of competitors for a certain business or company in any industry, those who are within the ranks have been huddling together to come up with an idea on how to beat the odds. Some of them have thought about breaking the international market so that they can gather more customers and the more customers that they can have, the greater are their chances of gaining huge financial success. But, they do understand that in order to gather more potential clients, they should, at least, have a concrete and reliable sales lead generation marketing servicescampaign. In today’s business, sales and marketing world, no company in any industry can survive without the help from sales lead generation and it can either be in-house or they can outsource b2b lead generation campaign to b2b lead generation companies. So, in conclusion, why should companies go for sales lead generation and what does it mean for businesses?
How Did your Business Do this Year? The year is about to end. For some people, it only means one thing: celebration. But for many business owners, it’s more than just a celebration. Having a year-end evaluation is therefore not just reserved for employees but for businesses as well. Identifies Achievements The end of the year evaluation is meant for business owners to celebrate as it allows them to look into things that they have achieved for the current year. Determines Weak Points This type of evaluation also enables business owners to look into areas that didn’t work well. Improves Efficiency By looking both into achievements and failures, the year-end evaluation can pave the way for improving efficiency in any aspect of the business, be it in marketing, product research, lead nurturing, and so on. Develops the Lead Nurturing Plan Any business owner knows that every lead is an opportunity. Helps in Better Planning Some say the year-end evaluation is dead.