Call to Invite …of inviting of course! Face it: When you’re organizing a trade show or an exhibition, you will need a lot of time and manage a lot of resources. You will need keynote speakers, venues; you will need to determine the food to be served and arrange the accommodation of your guests – all the elements that can turn the event into an opportunity for generating business leads. But will it ever become successful without the proper guests in attendance? Or to some extent, guests that do not satisfy the expected turnout? Have us handle your call-to-invite campaign and we will provide you with a constant stream of confirmations in no time. We provide call-to-invite campaigns for a variety of corporate events, including: Trade showsConferencesBreakfast meetings and business luncheonsProduct launchingsConventionsWebinars We provide accurate campaign reporting that aids you in making necessary adjustments before the event. Want to know more?
Want to be Productive? Stay Positive Ever had those days when you felt like not doing anything at all? Weren’t you in a state of pure bliss? Do you often seek to go back to those days when you just don’t give a darn? Then again, reality hits you square in the face and tells you to stop daydreaming and start working. B2B marketers should know this, considering that they have a ton to worry about. We don’t want to bum you out. As a solutions provider for companies in say the health care and IT industries, you are in this constant struggle to harness the best means to acquire B2B leads and close as many sales as possible. In this sense, enhanced productivity shouldn’t be ignored and should always be something that determined B2B companies should always strive for. Easy: Stay positive. Having a positive attitude towards marketing can get you as far as attaining utmost efficiency and productivity. Stay positive with these important tips in mind for your lead generation and appointment setting. Set SMART-ER goals.
Lead Generation and Appointment Setting But we do know that if you had to go shop for 20 ingredients to make just 1 cake, you wouldn’t want to have to go to 20 different stores to get them. Not fun. Nor very cost-effective. Your shopping list probably looks like this: List of potential clients with updated phone numbers and email Expert sales callers who need little to no training on prospecting CRM software that can handle high volume call activity Marketing Automation that includes email marketing, social networking and lead nurturing Looks like you need a LOT of things. Or you could save yourself some time and just talk to us right now. You’ll find we do know what you need – a complete lead generation solution – and that ‘s exactly what we have.
A sip of Lead Generation A sip of Lead Generation (Before the big gulp of Appointment Setting) Would you quickly drink a cup of freshly brewed coffee without sipping on it first? What if I ask you, is your brand ready for sales and marketing launch? Lead Generation is basically the generation of a prospect’s interest into a product or service of a business. Gauge Interest Level You know who your target consumers are but would you know how many of them would be interested in your product or service? But why do we have to comply with such pre-requisite action? Collect the Data Who are your target consumers? You should acquire accurate statistical data as this should be a strong point of your comparison with the competitors’ brands. Roll out a survey Survey is asking people, one or maybe series of questions in order to gather information. So before you set appointments to present your brand’s features and benefits with your prospects make sure that you have accurate data on hand about your target consumers.
Email Marketing Campaign For a good reason, Singaporeans always maintain a frank attitude towards business. Rather than beating around the bush, they prefer knowing to what family of shrubs it belongs and whether it’s suited for a stew. It’s not that being straightforward is a common trait among the Lion City’s people. Email marketing is exactly what you need right now, and we’re here to help you out. Integrate email campaign with other lead generation tools such as b2b telemarketing, online, and social media.Add links, videos, or social media buttons to make your campaign more interactive.Check emails for spam elements.Build and segment your email list for highly targeted lead generation and appointment setting.Provide advanced options to help you customize, organize, and optimize your email marketing campaigns. Our competency in using marketing automation delivers the results needed to improve client relations. You’re just a phone call away from quality email marketing services backed by 10 years of experience.
The Most Neglected Problems in B2B Appointment Setting It is often stipulated that businesses in the B2B industry can never live without appointment setting activities. Fact is most sales engagements depend on proper techniques in meeting decision makers. Once you apply the correct approaches, you might find yourself a step closer towards gaining a closed deal. But another fact remains: finding the right formula for setting appointments seems like finding a needle in a haystack. It is obvious that companies are focusing their resources on concocting a harmonized marketing and sales plan that promises a good influx of sales-ready prospects and ROI. Finding the right strategy is impossible until you acknowledge the fact that there are other problems at play. Poor lead nurturing infrastructure. Inefficient call scripts. Inaccurate data acquisition. If you think you can’t handle these issues alone, a competent and B2B-savvy firm can always be considered for lead generation and appointment setting activities. Please follow and like us:
Business Leadership Lessons for the Year of the Goat What image do we conjure of the goat? A meek, miserable animal that eats anything it steps on? Or, taking cues from the Chinese zodiac, a creature that represents mild-mannerisms, artistic boldness and charming personality? As we celebrate the arrival of the Year of the Goat, we are just as eager to know what’s in store for those born associated with the zodiac animal. Feng Shui speculations point to good tidings in terms of love and health. Financial losses are going to mark the year unless business leaders are careful especially in managing their lead generation and appointment setting campaigns. Here are a few leadership lessons we can gain from one of the world’s most beloved farm animals (perhaps, second to pigs because bacon). Be inquisitive According to universally-accepted notions of the zodiac sign, goats are naturally inquisitive. Romance your prospects Goats are also thought to be wildly romantic. Apply art to everything Want to start the year right?
Why Opting for B2B Outsourcing Matters As managers, your main aim is to provide solutions and generate enough revenue to grow your organization. You will need to create unique products as a prerequisite to this. More important than that, however, is an effective strategy for marketing such products. Businesses possess a lead generation and appointment setting program as these provide your sales teams with the right people to pursue and realize these goals. Going back to the prime motivators of a successful business, successful revenue generation and business growth can be realized through several factors, one of which is having an optimized marketing infrastructure. You might be even wondering about why you should trust your lead generation activities to an independent enterprise. For even more compelling reasons: Outsourcing frees you from stress. Outsourcing provides quality-services. Outsourcing is reliable. Outsourcing gives you more time for more important things.
5 Key Steps towards Engaging Sales Appointments for Singaporean Companies Singapore indeed deserves to be called for what it is – a loud and proud commercial lion, its eyes set on expanding the growth of its financial and IT sectors this 2015. This is a good thing since the influx of investments brings with it huge opportunities to realize growth for your company. B2B appointment setting in Singapore is no doubt a serious endeavor, one that requires you to know the best approaches in engaging B2B prospects through a telemarketing call. To better prepare for sales engagements in Singapore, try these tips for a constantly productive appointment setting campaign. 1. 2. 3. 4. 5.
How to Build a B2B Appointment Setting Strategy from Scratch Every B2B business has its eyes locked on a set of goals. Most of these goals involve gaining as many sales closes as possible. To reach this point however there is a need to optimize one’s lead generation and appointment setting campaign. For marketers, sales meetings serve as critical transitions to a purchase. This is a process that lets you engage your B2B leads head-on and keep them interested in your offers. However, one could find ways to formulate an effective strategy from scratch. Streamline customer profiling. Analyze neglected issues. Nurture B2B leads. Explore the possibilities to get around gatekeepers. Keep in mind that your sales meetings present the relevance and value of a company. Please follow and like us:
Important B2B Telemarketing Metrics to Take Note Call it an ineffective observation, but many of us will point to mathematics as our least favorite subject. There is something in the world of constants and variables that intimidates us. Then again, we cannot scoff at the fact that nearly everything is subject to statistical inquiry. In B2B telemarketing, businesses depend on mathematical functions to gauge the success of their CRM and lead prospecting activities. Lead generation telemarketing is influenced by several factors. Like it or not, you would need to assess critical marketing metrics. Conversion rates. Call volume. ROI. Lead quality. These are the top metrics to observe in lead generation telemarketing.
Appropriate B2B Appointment Setting for Software Applications Services The software industry is clamoring for better strategies to a better sales performance. B2B businesses within the industry are hard pressed to find cost-efficient solutions that promise higher revenue growth, which can be realized through effective lead generation processes. More importantly, B2B appointment setting deserves priority as it constitutes the transitional phase towards a sale. Now, the main problem that usually gets in the way for software companies regarding this aspect is the needed proficiency. For one, marketers have found that intensely difficult to find the best approaches in engaging decision makers. This is already a given, but many key players in the software development market are having difficulties in finding effective CRM solutions that promise high investment returns. With these appropriate techniques in appointment setting, you are sure to give value to every sales opportunity that comes your way. Define your objectives. Adapt to growing trends.