HISTORIA DEL ARTE The Entrepreneur’s Guide to Web 2.0: Top 25 Apps to Grow your Bu Are you doing a good job meeting the needs of your small business? Keeping a good handle on finances? Networking? Do you have a system for organizing your marketing strategy? Do you even have a marketing strategy? If you are running a small business, you know that to be successful you need to be a jack-of-all-trades. In this guide we cover the 25 best web2.0 applications for entrepreneurs who are looking for simple, cheap, and effective solutions to solving some of the tasks facing their small business or startup. Finances, Money Management, Payments You’re in business to make money. Prosper. Whether you’re rolling in the dough or just squeaking by, every entrepreneur has to crunch the numbers. Timesheets, Invoicing, Billing For a small business to succeed, managers need to maximize the amount of time they spend on developing the business, and try to minimize the time they spend on mundane tasks like creating timesheets and invoices. FreshBooks. Communication and Collaboration Campfire.
Perspective: Join the Crowd In 1943, an anthropologist named Abraham Maslow published a paper titled “A Theory of Human Motivation” that, while it appeared only in an obscure academic journal, has since gone on to influence generations of marketers. Maslow’s theory posited that human needs fall into categories. The bottom two are essential for mere survival—physiological (food, sleep, etc.) and safety (shelter, employment, etc.). But above these lay the “social” and “ego” needs. The intense human desire to fit in probably never required a research paper to establish its validity. Both ads present coolness as shopping’s blissful by-product. In 1969, Chevy was two years into positioning its Camaro to compete with Ford’s Mustang—the quintessential two-seater guy car. Jump ahead 43 years, and Tommy Hilfiger is using the same implied promise to sell his clothing in the ad. That’s right, anyone—including you.
Sweet Station AUSTIN KLEON is a writer who draws. Publications - Wal-Mart's Biggest Marketing Tool? Its Web S How Do We Identify Good Ideas? | Wired Science I’ve always been fascinated by the failures of genius. Consider Bob Dylan. How did the same songwriter who produced Blood on the Tracks and Blonde on Blonde also conclude that Down in the Groove was worthy of release? Or what about Steve Jobs: What did he possibly see in the hockey puck mouse? How could Bono not realize that Spiderman was a disaster? And why have so many of my favorite novelists produced so many middling works? The inconsistency of genius is a consistent theme of creativity: Even those blessed with ridiculous talent still produce works of startling mediocrity. Nietzsche stressed this point. Artists have a vested interest in our believing in the flash of revelation, the so-called inspiration … shining down from heavens as a ray of grace. Notice the emphasis on rejection. A new study led by Simone Ritter of the Radboud University in the Netherlands sheds some light on this mystery. Here’s where things get interesting. But waiting isn’t the only approach. P.S.
Welcome to BrushAndPencil.com! Top 10 Reasons Why Proposals Fail : Instigator Blog Your business is great. You’ve invented something better than sliced bread. You offer such an amazing service at such a great price that people should be knocking your door down. And they might be. But they’re all asking for a proposal. Proposals are a fact of life. But most proposals are bad. They’re too long. Your business rocks. Don’t let proposals get in the way.
Ads Worth Spreading Ads honored through Ads Worth Spreading can be as long as it takes to communicate the idea powerfully, up to five minutes, whether that’s through state-of-the-art animation, lush imagery or an individual talking directly to the camera. What matters is the “a-ha” moment -- the central idea. The thing that makes consumers connect to the idea in the same way that TED speakers connect with their audience. Ads Worth Spreading began as a clarion call to the global advertising community in 2011, asking for ads that inspired and engaged audiences. TED received nearly 1,000 entries and picked 10 outstanding examples. In 2013, six nomination teams of two – made up of one renowned TED speaker and one rising star from the advertising industry – nominated compelling ads from diverse areas of interest: Talk, Social Good, Cultural Compass, Creative Wonder, Brand Bravery and Education. This is not an award show. This is a dialogue on ideas that brands should want to be a part of.
Lunacore Photoshop Training - Detailed Photoshop tutorials. Make Your Marketing Bloom by Thanking Moms | OneCommand According to research firm NPD Group for Child’s Play Communications, 23.6% of moms say they received nothing at all for Mother’s Day last year. Most moms don’t expect much - 14.6% of moms prefer handmade gifts, followed very closely by 13.6% who just want a day off. Moms are important to the youth in your community and with so many receiving so little from their families, it may be the perfect opportunity for you to show thanks to the moms in your area. Today I’ll share three ways you can capitalize on the Mother’s Day holiday to demonstrate your thanks to moms and drive additional traffic and revenue to your store. Simply Send Thanks One of the easiest and most impressionable ways to let someone know they are appreciated is by sending a personal thank you message. Give Safety and Dependability Today’s mom is pulled in every direction; with soccer games, PTO meetings, or workout sessions, they rarely have time for themselves. Looking to make your marketing bloom this May?
The Advertising Slogan Hall of Fame It's time the great advertising lines earned some recognition. Slogans, straplines, taglines, end lines, payoffs, claims and signatures - even some headlines. The Advertising Slogan Hall Of Fame, sponsored by AdSlogans.com, recognizes excellence and best practice in advertising, benchmarking creativity -- identifying the best in branding. Our selection panel reviewed 100 slogan nominations in the third round, to come up with 31 new members. Judging criteria included individual opinions as to whether a line did or did not merit inclusion in The Advertising Slogan Hall of Fame. Through a complex series of algorithms 31 more slogans were selected and inducted into the Hall of Fame. The top-scoring slogan in the third round was AT&T's "Reach out and touch someone." Listed alphabetically, click here to see our new inductees.
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