5 reasons Liverpool FC was voted best sports team on Twitter at Shorty Awards | UK Sports Network - Social Media & Sport Liverpool Football Club’s official Twitter feed @LFC has been voted the world’s best by a sports team at the Shorty Awards in the USA. At a gala event in New York which also honoured NASA for best use of twitter in the Government category and Justin Bieber in the Celebrity category, @LFC received most votes in the sports team listings to claim the prestigious award. This is no mean feat when you think of the likes of Real Madrid, NY Giants, McLaren F1, FC Barcelona, Man City, etc. Staged at the Times Centre, the fourth Shorty Awards – known as ‘the Grammys and Oscars of social media’ – were held in front of a packed crowd of celebrities and social media heavyweights alike and recognised the best users of social media in dozens of wide-ranging categories. With over 829,000 followers, @LFC has gone from strength to strength since its launch in January 2009. So what makes Liverpool’s twitter account better in the eyes of fans and pundits alike than any of the other sports teams out there? 1.
Boxing - Fightnews Official Site of the New York Jets MetsBlog.com | Latest Mets News, Links, Rumors and Opinion Alley-oop! How the Phoenix Suns Scored With Social Media The Phoenix Suns have some serious pedigree in the world of basketball with two conference titles, six division titles, and 29 trips to the playoffs under their belt. You may not know it, but the Suns have content marketing pedigree, too. In terms of social media, the Phoenix Suns are dunk after slam dunk. In 2008, their social network, PlanetOrange.Net (produced by Suns’ vice president digital, Jeramie McPeek) won an Emmy for Advanced Media – one of twelve Emmys the Suns (and associated ad agencies) picked up that year. Breaking Records The Phoenix Suns are even early adopters of Google+. But the Suns’ content team isn’t resting on its laurels. “Kayte’s a big social media user. ‘She’ll give the fans watching television at home an idea of the trending topics on Twitter and what fans are saying about the game on Facebook. The Team Coaches, players, the digital team members, broadcasters, photographers, dancers, family members and business teammates are all on Twitter. So how do they do it?
The Official Site of Major League Baseball | MLB.com: Homepage Ice hockey A fast-paced physical sport, hockey is most popular in areas of North America (particularly Canada and northern parts of the United States) and Europe. In North America, the National Hockey League (NHL) is the highest level for men's hockey and the most popular. Ice hockey is the official national winter sport of Canada,[1] where the game enjoys immense popularity. 162 of 177 medals at the IIHF World Championships have been taken by seven nations: Canada, the Czech Republic, Finland, Russia, Slovakia, Sweden and the United States.[2][3] Of the 66 medals awarded in men's competition at the Olympics from 1920, only six medals did not go to one of those countries. History[edit] Winter landscape, with skaters playing Golf (Hendrick Avercamp, 17th-century Dutch painter) Stick-and-ball games date back to pre-Christian times. British soldiers and immigrants to Canada brought their stick-and-ball games with them and played them on the ice and snow of Canadian winters. Name[edit]
How to Wow Sports Fans with Social Media “My kids, if I ever accidentally have some, will not go to school. They will start twitter accounts and learn from the people.”– Paul Bissonette, Phoenix Coyotes It’s tweets like these that have made Phoenix Coyotes’ enforcer Paul Bissonette generate a healthy following on social media. Most sports fans know their favorite athlete’s height, weight, jersey number and noteworthy statistics. Just like in business and other industries, professional sports organizations are seeing the vast promotional potential of social media. So what is it about social media engagement that fans really enjoy? Accessibility: Fans want to gain access and connect with athletes. Be Human: The public sometimes forgets that athletes have significant others, children, and even a life outside the game. Insight: Just like someone who works in law, business or education, athletes have a significant level of insight about the sport they play and can build their community up by educating their audience.
The Economy and the Economics of Everyday Life - Economix Blog USA Hockey Half of Sports Fans Visit Bathroom to Check Scores on Mobile Device [STUDY] At the game, in the car, at home and even in the bathroom, sports junkies need their fix. And mobile devices are always there to deliver. Nearly 80% of sports fans who own a smartphone or tablet have used it in the past year to augment their fandom, according to a recent study commissioned by Motricity, which describes itself as a mobile marketing and advertising solutions provider. What's more interesting is the lengths fans will go to to read the latest news and scores. Exactly half of sports fans have taken their device with them to the bathroom to check scores, in a 21st century update to the 'on the can yet still a fan' concept from the film Edtv. Roughly a quarter of fans have checked up on a game during a work meeting or while in the movies. One in seven have sneaked a peek at church, and nearly one in five have done so while on a date. The study surveyed more than 600 American adults who own at least one mobile device. Thumbnail mage courtesy of iStockphoto, adamkaz
» The Everywhereist Dallas Mavericks use Social Media to connect with Fans The NBA has the most followers in Social Media of any sports league in the nation. Teams are encouraged to interact with their fans in Social Media and the Dallas Mavericks are one of the leaders in this space. The Mavericks Facebook & Twitter pages have over 2 million followers which makes them 7th best in the NBA. The Mavericks not only share video content, information, and stats but also have creative contests with their fans . One of the most popular contests is giving away free tickets to fans that dress and act the rowdiest outside the arena on game nights. Interview with Paul Monroe, VP of Marketing & Communications Dallas Mavericks’ VP of Marketing and Communications Paul Monroe talks about the importance of Social Media and how the team utilizes it with their fans. Video Transcription Below Chris Yates: What are you noticing with the digital and interactive? Paul Monroe: The interesting thing with it is the growth to it. About Chris Yates