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adsquare Herramientas de medición de la reputación online: Radian6 ¿Sigue siendo Radian 6 el líder del mercado? ¿en qué aspectos se mantiene fuerte y en cuáles se ha quedado atrás frente a la evolución de sus competidores? En este artículo analizamos cinco aspectos clave –el alcance, la segmentación, la facilidad de uso, la medición de la autoridad y la exportación de datos– que te permitirán conocer lo que, según nuestra experiencia, ofrece esta herramienta a día de hoy. SocialWhois » Home Page Social Media Marketing Checkup Heidi Cohen | August 8, 2011 | 9 Comments inShare122 Five easy social media marketing steps. With budget season around the corner, is your social media marketing on track to achieve its business objectives? Your social media marketing assessment should be done in the context of your overall marketing mid-year checkup.
Datalogix Medición de las redes sociales con Google Analytics – Google Analytics Mida el impacto de las redes sociales con las métricas que más le interesan El informe Conversiones permite cuantificar el valor que aportan las redes sociales. Muestra los porcentajes de conversiones y el valor monetario de las conversiones realizadas como consecuencia de las referencias de los usuarios en cada una de las redes sociales. International Network for Social Network Analysis Are SMEs struggling with social media marketing? It seems that many small business owners believe in the power of Facebook, LinkedIn and Twitter et al when it comes to marketing their business, but don’t have the time, resources, and often the inclination, to make effective use of them. According to a new poll of 500 decision makers, nearly a third of them said Facebook would be effective in generating sales for their business, but only 5 per cent of respondents said that they are using the site for marketing their business and exploiting it fully. Similarly, 18 per cent thought LinkedIn would generate sales leads but only 3 per cent are using it to the full. The figures for Twitter are 17 per cent and 4 per cent respectively.
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