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O que procuram as agências de viagens na América Latina quanto o tema é “tendências e tecnologia”? Para responder a essa pergunta e traçar um perfil dos passos das agências de turismo nesse segmento, a Amadeus encomendou uma pesquisa à Frost & Sullivan, consultoria global em inteligência de mercado. O estudo segue a estratégia da Amadeus de apoio e investimento na região e identifica quais os drivers do mercado para este ano no que se refere à adoção tecnológica no segmento de agências de viagens . Foram ouvidos gerentes de TI, diretores, CIOs e proprietários de agências de tamanhos variados em 11 países diferentes. Cláudio Altieri, diretor de Marketing da Amadeus para a América Latina, já com o estudo em mãos, comentou que “atualmente, já existe a consciência de que investimentos destinados à tecnologia da informação não constituem gastos, mas sim desembolso estratégico.
o as agências de viagens investem em tecnologia - Flock
11 Mind-Blowing Reasons Your Business Needs Facebook | Social Me
Everyone seems to be using Facebook to connect with old friends, but do you realize what this huge network could mean for your business? In the past 3 years, Facebook has surged past MySpace to become our preferred online hangout. And businesses are beginning to catch on. Interesting research shows just how influential Facebook has become in our daily lives.FUTURE: The Great Mobile Trend | Penn Olson - Flock
Update: HP has just notified us that the winner of the laptop (below) must be a Singapore resident I can hear your groans because I would feel the same too. Nonetheless, please feel free to comment . If you ask me what I envision the future to be, I would say mobile. Some of you might share the same vision, but what opportunities lie ahead is something that I’m particularly interested in.Top Tools For Tracking Topics on the Web - Flock
HOW TO: Take Advantage of Social Media in Your E-mail Marketing
Why Networking Doesn't End When Your Job Search Does | Under30CE
A few nights ago I attended a Networking event hosted by a new organization called Schmoozd . When I arrived there I met the CEO of a startup and he asked me what I was looking to gain from the event after I told him that I had a job. It made me start to think about the fact that so many people only network when they are looking for a job.Travel: An Abysmal "Social" Experience! | The Relationship Econo
I encounter so many web apps over the course of any given day that some tend to get lost in the mix, especially the oddball little applications that do something that isn’t in my standard workflow. That doesn’t mean I don’t appreciate how useful and creative ... Read More »
4 Web Tools You May Have Missed - Flock
Study Finds Marketers Embracing Social Media Marketing in a Big
Integrated marketing services provider Alterian today released the results of their seventh annual survey on social media marketing adoption. The survey covered 1068 marketing professionals worldwide (actually, it was 98% North America and Europe and only 2% Asia Pacific and other regions). Alterian found that 66% of respondents will be investing in social media marketing (SMM) in 2010.At over 350 million users and growing, Facebook has clearly morphed from a fad into mature marketing platform. But many CMOs still scratch their heads, trying to research best practices and find case studies about how to successfully leverage Facebook for branding, marketing, customer service, etc. Here’s a great presentation I found, created by Axon Alex, a digital planner at Tribal DDB .
What Top Brands Have Learned From Their Facebook Experience | pa
The best place you can place your brand on Facebook is through a Facebook Page. As of the time of this writing, over 10 million users become fans of Fan Pages every day. This number should be no surprise — when people “fan” your Page, their friends see it, and your brand spreads organically.

