It Was a Facebook Christmas; Site Hits #1 in US For First Time - The Man Who Looked Into Facebook's Soul - Flock. Youth social networking researcher danah boyd has observed that many people presume the way they use social networks is the way everyone uses them. "I interviewed gay men who thought Friendster was a gay dating site because all they saw were other gay men," she says. "I interviewed teens who believed that everyone on MySpace was Christian because all of the profiles they saw contained biblical quotes.
We all live in our own worlds with people who share our values and, with networked media, it's often hard to see beyond that. " Now picture our perspective leaving our own experiences, zooming out and up until we can see how all the different groups are interacting on a worldwide social network. That bird's-eye view could be both beautiful and horrible if the resolution was clear enough. That's what a Ramen-eating, ex-Apple engineer named Pete Warden is about to release to the public this week. Nerds in Space: Social Graph Analysis For Solving Large-Group Problems Taking a Deeper Look. Facebook Grows Using Coal For Data Servers : TreeHugger - Flock. I don't really use Facebook but plenty of my friends do. They might be interested to know that the social network giant growth appears to be powered by coal, the number 1 cause of climate change.
In late January, Facebook announced that its new Oregon data center, the data center farms that create the cloud that brings your friends' updates to your computer or smart phone, will be powered by a coal plant in Idaho. But why would Facebook choose to site their new center at a place powered by coal over another place in renewable energy-rich Oregon? Look no farther than cost. From Searchdatacenter.com: With the price of hydropower increasing in the Northwest, Facebook opted to bet on the incremental price increases associated with coal rather than face tier-two pricing from BPA.Brian Oley, a data center site selection expert at the real estate services firm Jones Lang LaSalle, said it's no secret that the Northwest's hydropower is getting tapped out.
ISG: FarmVille Is the Biggest Social Game of 2009, By the Number. IKEA's brilliant Facebook campaign | Technically Incorrect - CNE. The Swedish town of Malmo is a wonderful place. Some feel it is wonderful because it is the spiritual home of a band that was once cool, the Cardigans. But now all committed social networkers will think Malmo is wonderful because of its IKEA. You see, the Swedish purveyor of fast-food furniture decided to open a new store in Malmo and didn't really have a lot of money to let people know about it. So it engaged a rather outre advertising agency called Forsman and Bodenfors to create a rather special launch campaign.
Lending Club Breaks $1 Million, Expanding. Upcoming Facebook changes: 7 things brands need to know - iMedia. Facebook recently announced a series of changes to its platform, and the roadmap has a substantial impact on how brands approach building a Facebook presence. While changes to Facebook's platform are nothing new, this is the first time the company has announced a series of 19 changes that will be implemented over the coming months.
Be sure to understand the implications of these changes before pitching your next Facebook project. 1. Email is now a supported channelFacebook has long hidden user emails, but soon Facebook will provide developers access to a user's verified email address. For brands that are serious about engaging in an ongoing dialogue with their fans, email becomes a powerful communication method. Email will allow brands to better reconnect with users who have interacted with them on Facebook. This becomes important given that... 2. 3. 4. 5. 6. 7. Expect 2010 to be a real breakout year for social marketing. Kevin Barenblat is co-founder and CEO of Context Optional. How Facebook is changing the rules of online retail | VentureBea. The business model for online retailers is being turned on its head.
It used to be that consumers would visit individual company websites to shop. But now companies are seeking out consumers where they spend most of their time: on Facebook. Facebook associate Annie Ta detailed how this is all working in a post on the company’s blog last Wednesday. She cites examples of designers and stores using Facebook as a means to relay information to their fans about discounts, sales and promotions. She highlighted how “Tory Burch, who is best known for her classic ballet flats, took a bold step by changing the traditional model for her private sale. With printed coupons becoming all but obsolete, and online ads gaining smaller and smaller traction, is Facebook beginning to replace company websites altogether? J.Crew has even included an exclusive offer that only fans on its Facebook Fan Page can access. Mental_floss Blog » 12 Curious Facebook Fan Pages - Flock.
Air New Zealand's New Facebook Game Is A Wannabe FarmVille || Ja. COMEDY: Osama Tagged On Facebook Pic | Penn Olson - Flock. The Truth about Facebook | Scared Yet? | Bit Rebels - Flock. It has been an ongoing debate now for over 3 years. What exactly is Facebook and what are they doing behind the scenes that we don’t know about? How are they using the information we so willingly put up on their server without any kind of ownership after we’ve saved our changes and additions? Are they using us for businesses we don’t even know exist or what is the deal? It is quite clear when reading the EULA that something isn’t right. Why do we need to accept the conditions to give up the rights of our images that we upload? It can’t be to be able to show them on our personal profile pages as that would have been an entirely different clause to begin with. It is easy to understand that a lot of people, when they eventually found out that they gave up the rights for their stuff, started freaking out.
Well, it so much depends on from what angle you look at it. So, should we be scared yet? Lord of the Rings Facebook Statuses: Pics, Videos, Links, News - Inside Facebook - Tracking Facebook and the Facebook Platform fo. Top 25 Facebook Pages For 2009 | Penn Olson - Flock.
To honor brands that took the lead in creating presence on Facebook, The Big Money (TBM) came up with its list of the top 50 best Facebook pages. There is no definitive or quantifiable way to measure each page’s performance, except for the following, which is used as a guideline to gauge success: A company did not qualify for this list unless its Facebook page(s) had a minimum of 200,000 fans. Within that universe, we rated the companies using a variety of criteria: how often they update their Facebook offerings; the level of engagement demonstrated by their fans; how fast a company’s site has grown; and how creatively the companies are using their Facebook presence, as evaluated by a distinguished panel of outside judges.
We are only featuring the top 25 here. . #25 Gap What’s on the page: The fans run the show. What’s cool: Its “send a customized holiday cheer” app. No. of fans: 486,391 What’s cool: 1580 photos uploaded by fans. No. of fans: 1,367,179 #23 McDonald’s No. of fans: 1,456,095. 4 in 10 "Friended" A Brand On Facebook Or MySpace. Razorfish has recently released findings from its study that explored how technology is changing the way consumers engage with brands. The information shared would be useful to businesses on social media, especially in understanding how and why Internet users interact with a brand. A total of 1,000 people were involved in the study. Catch the data below. The Data 40% “friended” a brand on Facebook or MySpace: 40.10% to be exact. If this number can be generalized, this percentage represents more than a 100 million people out of Facebook’s 300 million users.
People follow and friend a brand for exclusive promotion and offers: For people who’re using Twitter, Facebook or MySpace as a marketing tool, this insight will be useful. Collecting followers is one thing and retaining them is another. 25% followed a brand on Twitter: This is less than what I have expected, but it is still a good proportion of people. Conclusion So far, only Dell was able to share solid revenue numbers. Facebook, Stanford ask — can social networking promote world pea. Facebook and a Stanford University lab specializing in persuasive technology have launched an experiment in social networking data with a warm, fuzzy premise: Can online friendships translate into greater collaboration and reduced conflict in the world? The site is part of a broader PeaceDot Initiative, which is a volunteer-run, distributed movement to create peace sub-domains across the web. It’s meant to showcase new data-sets and new tools for creating peace.
(Hat tip to commenter Mark Nelson below — who refers interested readers to this Facebook Page.) Facebook’s take on peace tracks social networking connections bridging ethnic or religious divides — between Israelis and Palestinians, Sunnis and Shiites, and Christians and Atheists, just to name a few. With 300 million users, Facebook is already proving to be an interesting, real-life laboratory. One of the project’s creators, Dr.