Six Reasons Why Transmedia Producers Should Read Spreadable Media by Henry Jenkins. Amazon. Nuno Bernardo: How to fund your next Transmedia project. August 31, 2011 The co-creator of social media TV series Sofia's Diary - and imminent MIPJunior speaker - explains how to get investors interested in your multi-platform IP By James Martin You’re ready to produce your first transmedia project.
You have a strong premise; you created a story world with great characters living in it. You’re ready to share your vision with the world. You have fleshed out which media you are going to use but the next step is the hardest – finance. Unless you are a Hollywood studio, you most likely won’t have the financial firepower to develop and launch across all the media and platforms you want to from the start.
Normally most people create a slick presentation and try to get financiers, broadcasters and partners on board. It is probably still a great transmedia project, but the world is full of innovative projects. Developing a full transmedia project across several platforms from the start would be prohibitively expensive. Amazon.co. 4.0 out of 5 stars Practical Guidance on Transmedia Project Development 28 Aug 2011 By David H. Deans - Published on Amazon.com Most of the guidance about transmedia production have not met my expectations - they were too academic or otherwise lacking in actionable insights.
Few included the perspective of a transmedia practitioner. This is what makes Nuno Bernardo's book so unique - he has a proven track record of producing transmedia projects, and he provides "how to" recommendations that come from many years of practical experience. Moreover, my interest in transmedia is from a non-fiction documentary storyteller's point of view. Some examples of the useful contents of this book include: where to start with a transmedia project idea; how to develop your transmedia bible; writing goals and objectives for transmedia storytellers; what content to produce for multiple platforms; content distribution considerations; the anticipation of licensing issues and the future environment.
Mr. Gillian Doyle – Media Ownership (2002) | NetworkTheory.nl. Posted on 08. May, 2009 by Coen de Goey in Book reviews, no. 1: Gardens of Control The modernization of the media has opened a whole new market for media and communication companies. Furthermore, with the digital revolution a new policy is required in order to guarantee a plurality in media offer. Gillian Doyle examines the consequences of media ownership, while focusing on the increase of media ownership concentration. This concentration relates to the blurring of classic boundaries and simultaneously the blurring of national boundaries. Doyle discusses horizontal or monomedia expansion and vertical and diagonal or cross-media expansion. The book is partly based on research in the UK that explores how different forms of media expansion affect media companies. Doyle emphasizes the importance of non commercial publicly funded broadcasting organizations in the maintaining of a plural media offer.
Media ownership: the economics and ...
Hypertext 3.0: critical theory and ... Amazon. Amazon. Amazon. Amazon.co. 4.0 out of 5 stars Practical Guidance on Transmedia Project Development 28 Aug 2011 By David H. Deans - Published on Amazon.com Most of the guidance about transmedia production have not met my expectations - they were too academic or otherwise lacking in actionable insights. Few included the perspective of a transmedia practitioner. This is what makes Nuno Bernardo's book so unique - he has a proven track record of producing transmedia projects, and he provides "how to" recommendations that come from many years of practical experience.
Moreover, my interest in transmedia is from a non-fiction documentary storyteller's point of view. While this book includes examples of fictional story worlds, I found that the vast majority of the recommendations are equally relevant to non-fiction scenarios. Mr. I found Bernardo's guidance about partnerships to be particularly helpful. Table of Contents — February 2008, 14 (1) Amazon. Scolari. Amazon. Amazon. Amazon. Amazon. Convergence Culture: Where Old and New Media Collide (9780814742815): Henry Jenkins. Amazon. Amazon. Amazon. The Art of Immersion - Hollywood will never be the same.