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6 Tricks for providing great customer service through social media | David Hall Social Media
Social media networks are rapidly becoming the go-to place for customer service complaints to be aired and resolved. People turn to social media because it often provides a more direct connection with an employee from the offending company, not just a conversation with a telephone-answering robot. Recently, I received some bad customer service. Instead of calling the company and arguing with the sales representative who was rude to me, I turned to social media to see what the company’s reaction would be.
We’ve heard it for years. “There are just too many social networks to keep up with them all.” It seems like every six weeks there is a new network, or an update to an existing one, that takes time and effort to learn and get used to. Earlier this year, I felt this pain. With personal and professional community management responsibilities for Twitter, Foursquare, Facebook, Yammer, YouTube, Flickr, Google+, and my blog, I felt overwhelmed (unmotivated, at times) to give my accounts the attention they needed. I was able to work my way out of the rut by finding software that helped me aggregate and automate some of my interactions, taking breaks from social networks, and establishing some personal usage rules.
5 Tips for dealing with social media burnout | David Hall Social Media
Social Media Marketing By the Numbers [INFOGRAPHIC]
The Social Media for Business Leaders Series is supported by The Awareness Social Marketing Hub , the leading social media marketing software for marketers to publish, manage, measure and engage across the social web. Request a demo here . Donny Deutsch, the former adman and talk show host, once recounted a story about a Mitsubishi Super Bowl ad that was tagged with the URL seewhathappens.com. The ad got 600,000 clicks, Deutsch said, which prompted the carmaker to ask, “Is that good?” Deutsch answered: “ We told the client it was great, so it was great!
President Obama Joins Foursquare
Foursquare has just gained its highest-profile user yet: President Barack Obama. “The White House is now on Foursquare, a location-based social networking website, which is the latest way for you to engage with the administration,” The White House said on its blog . “There are over 10 million people already ‘checking in’ around the world, and now you’ll be able to discover ‘tips’ from the White House featuring the places President Obama has visited, what he did there, plus historical information and more.”
Berkley’s Floating Sensor Network project launched 100 floating robots equipped with GPS-enabled smartphones down the Sacramento River on May 9. The launch was designed to test a new generation of water monitoring technologies. The 12 inch robots, called Drifters, are designed to provide real-time, high-resolution data of hard-to-map waterways. One of many possible uses is locating breeches in levee systems quickly enough to allow repair, before erosion destroys the levee.
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