Optimisation (SMO)

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The tools you need to connect with consumers, harness rich data, and make marketing relevant. Establish authentic relationships with your users with technologies such as Social Login and Registration-as-a-Service that allow your users to leverage their real identities on your brand’s websites and applications.Learn More Collect and normalize permission-based identity and behavior data with products like Identity Storage to gain an unparalleled understanding of your users, while ensuring you comply with social network and data storage policies.Learn More Turn your visitors into loyal users by offering them a completely social on-site experience with Social Plugins and Gamification and by personalizing your marketing campaigns through the NEXUS Partner Ecosystem.Learn More Resources for Connected Consumer Management Webinar: Increase Sales with Google Wallet Gigya - Social Optimization for Online Business

Gigya - Social Optimization for Online Business

A fundamental shift in how people consume information and engage with each other on the web is underway. With the increasing popularity of social networks, people now expect to discover new content and talk about their favorite subjects instantly. Echo provides a real-time platform bundled with a suite of applications that enables you to transform your website into a vibrant, real-time social experience. One that keeps users engaged as the web continues to evolve. Allow users to log in and share via over 20 popular social networks. Echo: Products Overview Echo: Products Overview