8 New Facebook Timeline Hints To Help Manage Your Pages. Check out these 8 hints to help quickly navigate each element of your Page and leave the lasting impressions that turn new fans into new customers. Take control over your social brand and add value to your most popular content. Manage Tabs Change the order of your tabs to highlight most active promotions.
In this example, we dragged Twitter up to the top to make it display first, eliminating the extra step of having to click More, making it even easier for people to find and engage with your content. This updates the order of your tabs in the Apps section to the left of your Timeline and in the App Name section above the Timeline and below the Cover photo. Once you have clicked on Manage Tabs, you can drag the tabs in to your preferred order. Pin To Top Pin your most valued post to the top of your Timeline. Have a promotion that starts tomorrow, but want to complete your offer setup today? Posting Ability Want to add or remove the ability for users to post content on your Page? Reviews. Inside The Facebook News Feed: A List Of Algorithm Factors. Does this sound familiar: People have liked your Facebook page or followed your profile, and when you post a new update, less than 10 percent of your fans and followers ever see it.
It’s a challenge that many Facebook marketers face. How do you get your content seen on Facebook? The secret is in understanding the Facebook News Feed and its mighty algorithm. The Facebook algorithm helps make sense of the huge number of potential stories and updates that could come our way, choosing updates to show in our News Feed based on a huge number of factors. Buffer wants to help you understand how your updates get viewed on Facebook. So they’ve collected all the Facebook algorithm factors, updates, and changes that they can find and placing them here in this post for easy reference.
Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed. The Overview of Facebook News Feed Factors How does Facebook decide what to show in a News Feed? Do this: The algorithm loves … How to Create a Facebook Business Page in 5 Simple Steps (With Video!) It's no longer a "good idea" for most businesses to be on Facebook. With 829 million people actively using Facebook every day, it's become a go-to component of almost any inbound marketing strategy. Thing is, as more and more Facebook features change, so does the process of setting up a Page.
Don't waste another day poking around aimlessly on Facebook, trying to figure out what the heck to do to get your Facebook Page up and running like a social networking pro. Click here to download our free Facebook business page guide. The following presentation provides a visual tutorial to help you get your Page up in no time (you can also read the transcription below). Step 1: Choose a Classification. To begin, navigate to Local Business or PlaceCompany, Organization, or InstitutionBrand or ProductArtist, Band, or Public FigureEntertainmentCause or Community Each of these classifications provides more relevant fields for your desired Page.
Add to Favorites. The 15 Best Browser Extensions to Improve Your Social Media Marketing. 720 Flares Filament.io 720 Flares × There are a few actions I perform over and over again as I work through my social media marketing plan. Do you know the feeling? You click on the same few buttons or type in the same URL. And then, one day, someone shows you a browser extension that completely rocks your world for the better.
I’d love to share some of those world-rocking browser extensions with you today. There’re several great options out there to supercharge your browser and streamline the tasks you keep coming back to. Got a favorite browser extension that you use for social media marketing? 15 Best Safari, Firefox, and Chrome Extensions for Social Media Marketers 1. The Buffer extension lets you share to your connected profiles from any website, blogpost, or page. The extension also comes with goodies while you’re browsing Twitter and Facebook with built-in buttons for buffering to your queues and scheduling reshares.
Available on Chrome, Firefox, Safari 2. 3. 4. Available on Chrome 5. The Life of a Social Media Manager: How to Spend Time on Social Media. You spend part—maybe all—of your day on social media, hopping from network to network, checking analytics, planning ahead, and performing the sundry tasks of a social media manager job. Would it help to know that you’re not alone with keeping such a varied schedule? That your time on social media is shared by others? I was curious for myself whether my social media marketing manager workload and workflow were similar to someone else’s. Do we perform the same tasks? Here’s what I found. Inside a Social Media Manager’s Schedule Social media tool Socialcast compiled the times and tasks of a typical social media manager schedule and placed them into this interesting infographic.
Morning: Check emailReply and retweetPost to social mediaPublish a blogpostCurate contentFollowup with internal team on ideas Afternoon: Write a blogpost, create contentInform team of importance of social media and toolsRevisit and followup on social media sites and profiles Evening: Does this to-do list resemble yours? 1. Twitter Cards Complete Guide: How to Choose, Set Up, Measure, And More. 440 Flares Filament.io 440 Flares × Here’s a riddle: When is a tweet more than a tweet? We’re all pretty familiar with Twitter’s 140 characters—and of course, a photo is always an eye-catching addition. But what if your Twitter audience could sign up for your email list without ever leaving Twitter, or directly download your new app straight from a tweet? What if a photo and article summary could travel alongside every post of your content? And what if you could do all of this for free, right now? Twitter cards offer all this potential and more. Let’s get going!
What are Twitter cards? If you’ve ever watched a Vine, viewed a YouTube video or clicked on a photo with your Twitter stream, you’ve already come into contact with a Twitter card. Twitter’s card infrastructure is what allows us to have these rich media experiences that go far beyond a 140-character written message right within Twitter. …without them ever having to leave Twitter. You’ll also get added benefits, like: Are you in yet? 1. The Complete Guide for Finding and Sharing Better Content on Social Media. 3.9K Flares Filament.io 3.9K Flares × Our biggest aim at Buffer is to help you share content on social media in better ways. I wanted to look at ways we can help you with this entire process, from finding the content to sharing it, to analyzing your social media posts. So I’ve uncovered some cool ways to do these things that you might not already know.
Why find and share great content? Maybe you’re wondering why we focus so much on discovering and sharing awesome content here at Buffer. 1. If you’re trying to increase the growth of your communities, sharing awesome content is a good way to give them a reason to follow you or visit your page regularly. In this video from Moz CEO Rand Fishkin, he explains how creating content that answers common questions you see time and time again in your community can help you to gain more followers and build a stronger community. 2. As you share more useful, interesting content, your authority within your niche or industry begins to build. 3.
10 Time-Saving Social Media Tools for a Productive Summer. Imagine you’ve got a week’s vacation planned this summer (lucky you!) , and you’d love nothing more than for your social media efforts to keep humming right along while you’re gone. No problem. There are a handful of social media tools that can assist with your out-of-office marketing. Automation techniques can help fill your queue, and the 10 tools below can help you keep tabs on your profiles, engage with your audience, and communicate with your team. Here are 10 time-saving social media tools (actually, more like 28–each featured tool has a few similar alternatives I’ve listed) to keep in mind whether you’re on the beach or onto other tasks. (What tools did I miss that help you hack your productivity? The 10-part tool recipe for saving time on social media When it comes to productivity with your social media marketing, I’ve found that there are a handful of areas that are worth investigating, improving, and experimenting.
AutomateScheduleCommunicateEngage 1. Price: Free 2. 3. 4. 5. 6. 7. Social Media & Business Networking. Social Media Tools. SlideShare Tips: How to Create a 5,000-View SlideShare in 10 Minutes. 635 Flares Filament.io 635 Flares × Is SlideShare part of your content strategy? Truth be told, we have yet to fully integrate it into our content creation process here at Buffer.
We’ve felt lots of great nudges, though. We’ve heard tell of the amazing opportunity on SlideShare, how it’s a primed network of highly engaged influencers just itching to find and share your stuff. What might ultimately sell us, though, is the response we got from a single slide deck, created in a hurry, that garnered over 5,000 views in one weekend. It would appear that SlideShare has the potential for big returns on a small investment. I dove into some research on SlideShare content in order to see the best route to success and how to best invest your time. Our SlideShare experiment: 5,000 views for 10 minutes of work We’ve long been told that SlideShare is a great place to invest quality content creation time. There are over 60 million unique visits to SlideShare every month. What did we learn from this? 1. 2. 5 Simple Ways To Improve Your SEO Today. 1.9K Flares Filament.io 1.9K Flares × You don’t have to know everything about SEO to start reaping the benefits of it.
There are some small but important search engine optimization changes you can make right away. Here are 5 simple things you can do today to improve your SEO. 1. Sign up with Webmaster Tools On-site optimization (making sure all the technical details of your site are how they should be for both search engines and searchers) can be complicated. Luckily, both Google and Bing offer a suite of webmaster tools to make it simpler. If your website isn’t registered with Google Webmaster Tools, do that now. You’ll get information about your site’s health and speed, any crawl errors Google finds and lots more. 2. If you write online, make sure you get credit for your content with Google by setting up Google Authorship. Authorship results are more likely to catch the eye of a searcher, as seen in this heatmap. 3. You don’t have to do a full dive into keyword research and optimization. Everything You Need to Know to Optimize For The Facebook Page Redesign.
183 Flares Filament.io 183 Flares × Notice anything different about your Facebook page? Facebook is in the process of rolling out a series of changes for all business pages, tweaking the design and layout in a number of small but significant ways, giving opportunity to marketers to make the most of what’s new. So what is new? And how can you optimize your page to get the most value from what’s changed with the Facebook Page redesign? I collected the changes and differences from this Facebook page to the last, including all the highlights from Facebook’s most-mentioned changes and even the smaller tweaks that are flying under the radar. I’m happy to pass along some advice, too—much of which I’ve gleaned from our social media archives and best practices.
If you find any changes I’ve missed—or have any other helpful advice on what you might do to your page strategy—drop them into the comments. Here now is an overview of what’s changed on your Facebook page and what you’ll need to act on. Old: Idea Curation: How to Get More Ideas for Great Content. 105 Flares Filament.io 105 Flares × Where do blog post ideas come from? This one came from someone else’s headline. We are constantly inspired by the amazing work of others, and we owe a lot to the deep thinking and amazing resources that are readily available within the industry.
How can we get more ideas more consistently? There’s inspiration everywhere. We’ve just got to keep our eyes open. Copyblogger gave us the inspiration for this post. So here it is. How we curate ideas at Buffer “I write only when inspiration strikes. This quote about writing and inspiration could work just as easily for idea curating and inspiration. Our infrastructure for ideas depends on a couple of key points. We aren’t shy about taking inspiration from others.We spend a lot of time reading, thinking, and sharing the stories and ideas we love.We save all our ideas—no matter how small Let’s dig a little deeper into each of these.
Taking inspiration from others “You are the sum of your influences.” – Austin Kleon. 5 Data-Driven Ways To Get Your Facebook Post Seen by Your Audience. 113 Flares Filament.io 113 Flares × If you’ve been struggling with Facebook lately for your brand page, don’t think you’re alone. Between changes to the layout of brand pages, News Feed algorithm adjustments, and countless other tweaks and changes, marketers are constantly on their toes anticipating what’s coming next. A current issue that many are facing is the decline of a post’s organic reach. Marketers have had their organic reach cut by more than half with their Page’s published posts. This change is caused by a deeper underlying issue—the competition to get seen on a fan’s News Feed is higher than ever. At any given point a user logs into the Facebook platform, there are more than 1,500 posts that user could be shown.
In short, Facebook wants to bring the best quality content to users’ Feeds. 1. A marketer has a never-ending queue of tasks, which makes it essential to know the most effective times to post to social media. 2. 3. Punctuation is often times considered an afterthought. 4.