You know who you are. You haven’t jumped into the world of social media. If you are in business, you possibly have the beginnings of a LinkedIn profile, but it contains only your name and Job Title.
In this video I interview Kimarie Matthews , vice president of social web for Wells Fargo . Kimarie shares how Wells Fargo uses Twitter to improve customer support . You’ll also discover how she documents Twitter interactions to monitor customer sentiment and uses the data to develop a business case for social media investment . Be sure to check out the takeaways below after you watch the video. Here are some of the things you’ll learn in this video:
“We’ve had a great run, Andre,” said Andre Agassi’s coach, “but we’ve gone as far as we can go. We’re growing stagnant. Creatively, I’ve burned through my bag of tricks, buddy.” And just like that, after 8 years of working together, winning an impressive six grand slams together, it was time to move on.
Posted on 22. Apr, 2011 by hilzfuld in Marketing , Tech , Web By: Hillel Fuld
We've got a new login system. You may have heard Twitter has made changes to their API that require all API calls be authenticated. This means we've had to create a login system.
Everyone is always looking to acquire more traffic – and rightfully so. But how do you obtain large expanses of traffic? Research shows that the majority of all traffic originates from search engines.
As you know if you follow me, I’m on Twitter everyday. I love Twitter, I love my friends on Twitter, and I write about Twitter often. Twitter is a huge part of my life, it is my happy place, and it’s full of positive people who send positive tweets. I’m sure some people might disagree with me about that, but just remember that each person’s Twitter experience is different.
What makes one company’s social media strategy successful while others # fail ? Recently I have been speaking with a number of marketers, customer service folks and even sales people about social media strategies that produce real business results. I have spoken to a number of people at companies of all shapes and sizes. And I have seen a number of traits emerge.