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How to start using Twitter - Tom. Twitter Data Analysis: An Investors Perspective. This is a guest post by Robert J.

Twitter Data Analysis: An Investors Perspective

Moore, the CEO and co-founder of RJMetrics, a on-demand database analytics and business intelligence startup that helps online businesses measure, manage, and monetize better. He was previously a venture capital analyst and currently serves as an advisor to several New York startups. Robert blogs at The Metric System and can be followed on Twitter at @RJMetrics.

A few weeks ago, my former employer led a $100 million investment into Twitter and I must admit that I was quite jealous of my former colleagues. Chances are they got the opportunity to do some very cool analytics on Twitter's data. SlideShare Lets Users Pay To Promote Content And Create Lead Gen. SlideShare, the “YouTube for presentations” has unveiled two premium services for businesses— LeadShare and AdShare. SlideShare lets anyone share presentations and also serves as a social discovery platform for users to find relevant content and connect with other members who share similar interests. LeadShare is a self-service tool that businesses can use to capturing leads from documents and presentations. To capture leads, companies currently have to work with third-party vendors to set-up complex and sometimes costly lead generation campaigns.

And traditional lead gen services require end users to first complete lead information before downloading a whitepaper. LeadShare’s process takes a different twist by asking businesses to share content and then letting users choose if and when to get in touch.