Artist. Books. Print. Emma Passey. Art Direction and Design. Glorifying the supposed arrival of art direction on the web is one of the latest trends in interactive design.
There are several galleries devoted to it. There’s even a plug-in for it. Sadly, many designers don’t understand the difference between design and art direction; sadder still, many art directors don’t either: Art direction gives substance to design. Art direction adds humanity to design. Art direction is not a “blogazine”#section1.