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2010Sundance. Maggie taylor. 7 Essential Design Elements for Great Business Blogs. When people hear the word design, they sometimes think only of making something look good, using colors and graphics to add interest.

7 Essential Design Elements for Great Business Blogs

But on the web, and especially on a blog, design has a purpose: to grab readers when they arrive, make it easy for them to get what they want, and create trust through a consistent and professional look. A well-designed business blog: Uses visual interest to make posts easy to readBrands your business in a consistent wayPlaces useful information in places where it is easy to findIsn’t cluttered with things that aren’t helping you promote your businessMakes it easy for readers to do what you want them to do Good blog design is practical.