background preloader


Facebook Twitter

SEO: The Free Beginner’s Guide From SEOmoz. New to SEO?

SEO: The Free Beginner’s Guide From SEOmoz

Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 3 million times and provides comprehensive information you need to get on the road to professional quality Search Engine Optimization, or SEO. What is Search Engine Optimization (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. SEO isn't just about building search engine-friendly websites. This guide is designed to describe all areas of SEO—from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. Why does my website need SEO? The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!.

How to effectively use SEO Doctor for diagnosing website problems. Recent update of SEO Doctor, my free SEO audit tool for Firefox, was a very important release as now the add-on features the most comprehensive set of on-site optimization tools found in any extension, paid or free.

How to effectively use SEO Doctor for diagnosing website problems

One of the features I gave a lot of attention to was website indexing problems that seem to have affected a lot of webmasters recently (and no wonder too, with so many things that can accidentally go wrong). SEO Doctor automatically detects all possible causes for a page not to be indexed - robots.txt exclusion, meta noindex tag, rel canonical tag and x-robots-noindex http headers. In addition, it instantly detects all common SEO problems by simply loading a desired page in the browser window.

As a little guide on using SEO Doctor to diagnose common problems, I decided to visit some of my recent commentators websites just to see what will come up in SEO Doctor. 1. Website: Suggestion: Remove noindex from category pages when it can be used for siloing highly related content. 2. 3. SEO Basics - a knol by aaron wall. Search engine optimization (SEO) is the art and science of publishing and marketing information that ranks well in search engines like Google, Yahoo!

Search, and Microsoft Bing. If you run into any new jargon while reading this Knol consider looking up their definitions using the Search Engine Marketing Glossary . By default, many search engines show only 10 results per page. Most searchers tend to click on the top few results. If you rank at the top of the Search Engine Results Page (SERP), business is good, but if you are on the second or third page you might only get 1% of the search traffic that the top ranked site gets.

The two most powerful aspects of search engine marketing are: users type what they want to find into search boxes, making search engines the most precisely targeted marketing medium in the history of the world While many people consider SEO to be complicated, I believe that SEO is nothing but an extension of traditional marketing. Market research keyword research. Manual - How can be valuable for you? Guide. Introduction: SEOquake is a program, which allows user to view a large number of SE parameters on the fly.


SEOquake for Mozilla Firefox consists of three functional parts: SeoToolbar (requested parameters are shown in a separate toolbar in the browser), Seobar (requested parameters are shown in a separate, fully customizable with CSS, HTML block) and output of requested parameters on Search Engine Result Pages (SERPs). ATTENTION! Frequent use of large amount of parameters may lead to a ban from SE. In this case, you will need to delete cookies and change proxy server.

How to install: In order to use SEOquake you have to be using Firefox. Firefox 3 and SSL check: How to turn off SSL check in Firefox 3 for extension installation - Go to about:config (simply right it down in an address bar), create a new preference of a boolean type - "extensions.checkUpdateSecurity" and set it to "false". Settings: From this window you can enable/disable different plugins for SEOquake. The Blogger's Guide to SEO - by Aaron & Giovanna Wall.