SEO: The Free Beginner’s Guide From SEOmoz. New to SEO?
Need to polish up your knowledge? The Beginner's Guide to SEO has been read over a million times and provides comprehensive information you need to get on the road to professional quality Search Engine Optimization, or SEO. What is Search Engine Optimization (SEO)? SEO is the practice of improving and promoting a website to increase the number of visitors the site receives from search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. SEO isn't just about building search engine-friendly websites. This guide is designed to describe all areas of SEO—from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. Why does my website need SEO? The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!.
How to effectively use SEO Doctor for diagnosing website problems. Recent update of SEO Doctor, my free SEO audit tool for Firefox, was a very important release as now the add-on features the most comprehensive set of on-site optimization tools found in any extension, paid or free.
One of the features I gave a lot of attention to was website indexing problems that seem to have affected a lot of webmasters recently (and no wonder too, with so many things that can accidentally go wrong). SEO Doctor automatically detects all possible causes for a page not to be indexed - robots.txt exclusion, meta noindex tag, rel canonical tag and x-robots-noindex http headers. In addition, it instantly detects all common SEO problems by simply loading a desired page in the browser window. As a little guide on using SEO Doctor to diagnose common problems, I decided to visit some of my recent commentators websites just to see what will come up in SEO Doctor. 1. Website: Suggestion: Remove noindex from category pages when it can be used for siloing highly related content. 2. 3. SEO Basics - a knol by aaron wall. Search engine optimization (SEO) is the art and science of publishing and marketing information that ranks well in search engines like Google, Yahoo!
Search, and Microsoft Bing. If you run into any new jargon while reading this Knol consider looking up their definitions using the Search Engine Marketing Glossary . By default, many search engines show only 10 results per page. Most searchers tend to click on the top few results. If you rank at the top of the Search Engine Results Page (SERP), business is good, but if you are on the second or third page you might only get 1% of the search traffic that the top ranked site gets. Manual - How can SEMRush.com be valuable for you? Enter a domain name into the search line and press “GO”.
Here is an example of the report generated for the domain Microsoft.com: The main report for this domain contains summaries of all reports available for Microsoft.com. To discover what keywords this domain ranks in Google's TOP 20 for, click on the "Full Report” link under either the "Organic keywords" report or the "Google keywords" link in the left menu ( (by organic)). The full report reveals over 1.3 million keywords for which Microsoft.com gets traffic from Google SERP; including: their positions, number of queries per month, relative costs, and so on.
These results may be sorted by keyword positions, traffic percentage, or the estimated cost of targeted visitors coming to this site via Google search results. This data may also be exported and analyzed with any program you like. This is really simple to do with SEMrush. Guide. Introduction: SEOquake is a program, which allows user to view a large number of SE parameters on the fly.
SEOquake for Mozilla Firefox consists of three functional parts: SeoToolbar (requested parameters are shown in a separate toolbar in the browser), Seobar (requested parameters are shown in a separate, fully customizable with CSS, HTML block) and output of requested parameters on Search Engine Result Pages (SERPs). ATTENTION! Frequent use of large amount of parameters may lead to a ban from SE. In this case, you will need to delete cookies and change proxy server. The Blogger's Guide to SEO - by Aaron & Giovanna Wall.