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Founded over four years ago by industry-recognized and certified Social Media Strategist, Diane Rayfield, Harp Social is a full-service social media marketing agency specializing in strategy, implementation, content creation, maintenance and evolution of social media for our B2B and B2C clients. We're skilled at integrating social media to work hand-in-hand with other online marketing initiatives, and strategize social campaigns with a clear understanding of (and focus on) your business/ marketing objectives and metrics. Because Harp Social is embedded in Harp Advertising + Interactive, we are empowered to deliver fully-integrated online marketing campaigns and solutions with effective and cross-channel efficiencies.

Harp Social | Your Brand. Amplified™ | Chicago Social Media Marketing Company | Chicago Social Media Marketing Consultant | Online Reputation Management Chicago | Facebook for Businesses | Twitter for Business

http://harpsocial.com/
http://www.readwriteweb.com/archives/forrester_if_you_think_social_media_marketing_is_w.php

Forrester: If You Think Social Media Marketing is Worthless, You're Doing it Wrong

Has your company spent seemingly countless hours tweeting on Twitter , networking on Facebook and writing the company blog? Have you found yourself wondering if it's all a waste of time? Maybe that last Facebook fan page contest saw fewer entries than you'd hoped for, or that last Twitter-only coupon had fewer redemptions than you'd expected, but perhaps that's not all that matters. According to the the latest report by analyst firm Forrester, many people are looking at the face-value dollars and cents of social media marketing and, put simply, they're doing it wrong. Beyond clicks and coupon redemptions there lies a case for social media marketing that shows its value is well beyond what we see on the surface.
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