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Addvocate Uses Kickstarter Model To Launch “Paid Beta” For Service That Coordinates Social Media Inside The Company WallsAddvocate is launching today with a “paid beta,” that will allow customers to set their own price for the service that aspires to take on the still primitive methods for coordinating social media inside a company’s walls. The model is similar to Kickstarter , which allows people to set the amount they wish to invest in a project. When a customer chooses to try the service, they pay for their first license to get started.
It was just over a month ago that social media management platform HootSuite picked up $20 million in a secondary investment round that valued the company at $200 million. Now we have heard from multiple sources that the company is looking to better than double that: HootSuite is in the process of raising a $50 million round at a $500 million valuation. And what’s making this even more interesting are the investors that are being mentioned in connection with the round: HootSuite is looking to have discussions with Twitter, Facebook, LinkedIn and Google – a sign of how the surge in social media investments is also giving a lift to companies that are figuring out ways to harness that for third parties. Facebook, Google, LinkedIn and Twitter were described by one source as all having a “great relationship” with HootSuite already, and that the company was looking to build a deal that would give them all “upside in Hootsuite’s success.”
We’ve all been hearing a lot about Pinterest lately, so you’re probably wondering whether you should take the plunge and create a profile for your company. We say you go for it, especially if women are your target consumers–70 percent of pinners are female. Pinterest has a highly engaged audience–a reported 3.3 million users logging more than 421 million page views–so there’s plenty of opportunity for brands to flesh out pinboards and catch pinners’ eyes. First, let’s go through a quick explanation of how it works. Pinterest is a visual social discovery network. You create online pinboards (like a bulletin board) for various categories (i.e.
"Last year, worldwide spend on IT hardware in education was US$9.5 billion, an 11% increase on 2010 despite the global economic slowdown," says Colin Messenger, senior consultant at Futuresource Consulting, "and we're going to see this figure double by 2015. The education sector is now emerging as a key vertical in the B2B arena, as governments across the globe are realising the benefits of an IT literate workforce and the impact of technology as a teaching and learning tool." The Rise of the Mobile PC Mobile PC sales - tablets, netbooks and notebooks - lead the upsurge, as many governments begin to focus on one-to-one learning programmes, where each pupil has access to their own mobile computing device. And with nearly 1.4 billion enrolled students and teachers across the world this represents a significant opportunity for vendors.
GLOBAL – One of my favourite pastimes is taking photos of something fairly ordinary to capture its hidden beauty, forever. It turns out that I’m not alone, as Cint has undertaken a Nokia-sponsored study in eight countries to determine people’s photo-taking and photo-sharing habits, with interesting results. We’ve got lots of details on the who, what and whys, after the jump. With so many people now choosing their smartphone over a standard digital camera, the research was aimed at finding out exactly what it is that makes the smartphone a popular choice for snapping the world around us.
As online social sharing becomes increasingly common in connected societies around the world, the differences in how different cultures approach it can be fascinating. Case in point: Nokia has published some research from Cint today, which looks at mobile photography habits of 8000 people across 8 countries: China; the Philippines; the USA; Sweden; Singapore; India; Italy and Switzerland. Probably the most interesting finding is the stark difference in how people in the Asian countries surveyed dealt with their photos, compared to the European countries. China, India and the Philippines came out as the top countries for sharing their photos online.
Photo apps, like Instagram and Camera+, and photo storage services, like Flickr and Picasa, are becoming increasingly popular, allowing users to take and share photos in a way that's much easier than ever before. But how are we sharing our photos with our family and friends? According to a new study by Futuresource Consulting , more than 60% of us are actively sharing our photos online, with Facebook being the top choice for people to store their snaps and Flickr taking second place. It's no surprise Facebook takes the number one spot, although we love to complain about it, for most users it's the key space online where they share everything they do, think and see. If they were to use another service to store and share their photos they'd still have to come back and upload them to Facebook anyway, so that's why it's usually the first port of call. Over the past year numbers of those using both Dropbox and Google+ to store photos has shot up considerably too.
SocialFolders is publicly launching its application which allows you to manage, sync and file any of your social content on the web. Basically the startup acts as a central repository and directory for your Facebook photos, videos, documents and more. After downloading the app on your computer, you can connect to Facebook, Flickr, Twitter, YouTube, LinkedIn and a host of other social services. SocialFolders will find the content, including photos, videos, docs and other files, and then will create an easy directory you can manage locally of all these files. You can organize, sync and even back up anything you want from the social web.
Social mapping and navigation company Waze is partnering with 12 local broadcast stations including KGO-TV San Francisco, KABC Los Angeles, WFAA Dallas, and WPVI-TV Philadelphia, to bring its citizen-traffic reporting platform mainstream. Founded in 2009, Waze offers free apps for the iPhone, Android, Windows Phone 7, BlackBerry and other mobile platforms, that include turn-by-turn navigation for drivers, and at the same time, uses that user data to build out its own maps. If there are issues on the road, such as major traffic jams, all of that information comes in through the apps and can be sent to other drivers. The apps rely on crowdsourced data, from driver-created maps, to citizen traffic reports, to community-curated points of interest. On average, Waze users are reporting a traffic jam every 4.2 second, and an accident every 44 seconds. With millions of users, that’s a massive amount of data.
Jeudi 1 décembre Web - 1 décembre 2011 :: 11:23 :: Par Eric Se faire hacker son compte Facebook, son blog, Gmail ou autre réseau social, se faire usurper son identité : le cauchemar de tout internaute ou acteur du web un tant soit peu conscient de la valeur de ses actifs sur le web, et de son identité, numérique ou « réelle ».
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Each weekend, Mashable selects startups we think are building interesting, unique or niche products. This week we’ve focused on three new services that help you find things you might be looking for — whether they be eco-friendly adventures, jobs or apartments, or designers and developers.
In social media, questions, and not answers, dominate the landscape for branded digital programs. Anyone who tells you otherwise, is misinformed. The answers that reveal strategy and direction are ours to discover, however it’s our responsibility to take the initiative to answer our own questions and accordingly, pave the roads for experimentation and experience. It is in these journeys where we learn everything and as such, become the experts we sought in our quest to seek direction and validation. As brands vie for guidance and ultimately, credibility on social networks, they compete with the individuals who are also gaining prominence with every new connection they forge and reaction they cause. While social media is the great democratization of information, it is also the equalization of influence.
Cet article fait partie d’un nouveau rendez-vous hebdomadaire sur Presse-Citron. Une nouvelle start-up française vous sera présentée chaque semaine : le Jeudi à 11h. Ce mois de Novembre sera consacré à la consommation collaborative.
Cet article fait partie d’un nouveau rendez-vous hebdomadaire sur Presse-Citron. Une nouvelle start-up française vous sera présentée chaque semaine : le Jeudi à 11h. Ce mois de Novembre sera consacré à la consommation collaborative. A la fin du mois, les lecteurs de Presse-Citron seront amenés à voter pour l’une des 4 start-up présentées et élire Cet article fait partie d’un nouveau rendez-vous hebdomadaire sur Presse-Citron. Une nouvelle start-up française vous sera présentée chaque semaine : le Jeudi à 11h.