Community Management
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A number of speakers at the Marketing 2.0 conference (including myself) made analogies (explicitly or implicitly) to games or gaming when talking about their social media strategies.
Are online communities all a game? | Social media agency London | FreshNetworks blog
Some online communities are specifically built and managed as insight tools: online research communities. They are designed to help support the consumer or market research needs of the organisation behind the community. They may be public or private, but they are designed to deliver against specific research objectives and involve specific research exercises alongside the organic discussions and debates in the community.
Maximising the insight you get from your online community | Social media agency London | FreshNetworks blog
in Share 0 Three months ago we started a small experiment with one of our online communities at FreshNetworks .
Comparing paid and organic search strategies for online communities | Social media agency London | FreshNetworks blog
“Why moderate?” says Sue John, Online Community Manager at Britishexpats.com.
4. Moderation and safety | Social media agency London | FreshNetworks blog
in Share 4 For our first post of the new year, I wanted to touch on two questions that often crop up when we talk to clients about their online presence and how they are and could use social media :
How to react if somebody writes about your brand online | Social media agency London | FreshNetworks blog
5 things to consider when engaging social media influencers online | Social media agency London | FreshNetworks blog
Image courtesy of Jack Monson
This has been a great week at FreshNetworks for one of the online communities that we have built and manage for a client. The community had not yet been publicly launched, in fact it was in semi-private beta until the new year whilst we’ve been seeding some activity. Over the last two weeks we started to grow the community and this week that growth happened.
How word of mouth grows online communities | Social media agency London | FreshNetworks blog
image coutesy of shutterstock
What’s the biggest mistake a community manager can make? | Social media agency London | FreshNetworks blog
The ten commandments of managing online communities | Social media agency London | FreshNetworks blog
in Share 0 At FreshNetworks we know that good community management is critical to the growth and success of any online community .Image by Compound Eye via Flickr Many community manager positions advertised online ask for someone to help supervise and develop a newly launched community.