How to Avoid Making Huge Mistakes with Life’s Big Decisions — Life Tips. A Second Chance Five years after leaving our first disastrous real estate purchase behind us, we got a chance to have another try at finding a good home to buy.
We heeded the learnings of our previous failure right from the start: we moved into the area where we wanted to buy six months before we started looking, and we ruled out all apartments, semis and townhouses without a moment’s thought. We went one step further, though: rather than just avoiding our key property pitfalls, we came up with a system for making the decision that was intended to avoid the two core decision making problems we’d identified from before: not considering all the options, and not being clear on what features were really important to us. How we bought our house What we did was fairly simple but, in the end, extremely powerful. Step One: We wrote down everything that we thought we would like as a feature in a house and property.
This process seems pretty simple, and it is. The Big Decisions Method was a winner. Frankly Speaking: How I Learned to Be Heard — Frankly Speaking. Rule #13 Tell A Tale Share a personal story with emotional appeal “The universe is made of stories, not of atoms.” — Muriel Rukeyser According to West Wing Writers, a speechwriting and communications strategy firm in D.C., 63 percent of people recall stories a speaker tells, yet only 5 percent can remember a single statistic — even when the speech includes vastly more statistics than stories.
Since I work in a news company, I often share my personal story to tell people why I am passionate about the industry. Anti-social Social Media. ‘This message will self destruct in 10 seconds’ is a phrase that has, until recently, been reserved for tales of espionage where more often than not the success of a world saving mission hinges on preserving informational integrity.
Millward Brown Digital and Snapchat Partner to Provide Measurement of Platform’s First Advertising - ..ww.millwardbrown.com. Partnership Helps Marketers Measure the Impact of Advertising on Snapchat Platform Millward Brown Digital, the world’s leading digital experts in helping clients grow great brands, today announced that it has partnered with Snapchat to provide the first ever analysis of advertising on the Snapchat platform.
Millward Brown Digital measured the first six advertising campaigns to appear on Snapchat to help marketers assess the effectiveness of advertising on the Snapchat platform. Snapchat has released two distinct advertising formats to date, with Millward Brown Digital’s research, evaluating reception from users and marketers. Snapchat’s first ad format, Brand Story, was launched in October 2014. Think Insights with Google – Think Insights – Google. FranklinCovey Style Guide for Business and Technical Communication: Abbreviations. Quartz. ABI Research. Black Hat Europe 2014 Oct. 20, 2014, 7:51 a.m.
Michela Menting , Practice Director. Watch, Review, Share Your Favorite TV Commercials. The Color Thesaurus. Facebook Ranking Factors: How to Gain an Edge in the News Feed. The Facebook news feed is important to all of us – for businesses, personal profiles, and groups.
In fact, one could argue the most prime piece of real estate on Facebook is the Top News feed. At the F8 Developer Conference, Facebook engineers Ruchi Sanghvi and Ari Steinberg shared enough to intrigue our community to analyze the EdgeRank algorithm and give resources on how to fall in line, get your EdgeRank, and sit on the top of everyone's news feed. EdgeRank Factors & How They Apply to You There are three major Facebook EdgeRank ranking factors: Affinity: This is directly related to likes, interactions, and your relationships. Conversation Score (CScore) Marketing Magazine. Create a high-end mobile ad - AdWords Help. A "high-end" mobile ad is an ad that can show on mobile devices with full Internet browsers, such as smartphones.
You create high-end mobile ads the same way you create regular text or image ads. Tip If you’ve upgraded to enhanced campaign settings, you can create a mobile-optimized ad with a message, display URL, and destination URL tailored for mobile devices. To do so, select the "Mobile" checkbox next to the "Device preference" setting. Keep in mind that if your ad groups contain ads that are eligible to appear on all devices and ads that are mobile-optimized, only your mobile preferred ads will show to users on mobile devices. Not sure if you've selected the "Mobile devices with full browsers" setting so your ads can show on high-end mobile devices? Here's how to check the device settings in your account: Twitter profile for wendys. Neatorama. New metrics and business models for digital publishing - selling outcomes not inputs?
Are publishers using outdated metrics?
How should they be innovating and reinventing their business models? Understandably there has been much debate of late around publishing business models. The rise of the internet, compounded by the global economic woes, are making it increasingly hard to see where the money is in publishing and media going forwards. 503 Service Unavailable.
Internet Industry 30/10/10 “Golden Ratio” – WollyTech. Funnel (also known as Conversion Funnel) is one of the basic concepts of Internet industry, it means that 100 people passing through your site, how many people you can put them into loyal customers. Generally the most basic e-commerce Funnel probably in five steps: The Relationship Marketing Conversion Funnel. I recently attended the World Internet Summit in London and networked amongst some great Internet Marketers.
One of the things I found interesting was the language newcomers used when describing the relationship they have with the people at various stages of their marketing funnel. I am a bit of a stickler for language and for good reason. Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets.
Think Insights with Google. KinectHacks.net.