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K7Wpf.jpg (JPEG Image, 552x294 pixels) Smart thief caught on cam. Arnold Worldwide. 3 lessons learned from rap's social media kings (page 2 of 5) MC Hammer: Too legit to quitRemember how ridiculously big MC Hammer got in the '90s?

3 lessons learned from rap's social media kings (page 2 of 5)

But then his musical brand collapsed into bankruptcy in 1996, and everyone exited the "Hammertime" express wagon, even to the point of mockery. According to Forbes Magazine, Hammer went from being valued at $33 million in 1991 to being $13 million in debt. No one thought he could make it back into the spotlight. If the business world thought he was joke, then why would the fans take him seriously again? How Bear Grylls & Men’s Deodorant Unlocked the Secret of Reddit Marketing. The Reddit community has grown substantially in the last year, and links that hit the front page can send boatloads of valuable traffic to interesting, valuable or funny content.

How Bear Grylls & Men’s Deodorant Unlocked the Secret of Reddit Marketing

But brands have traditionally found it a tough nut to crack. Unlike more mainstream networks like Facebook and Twitter, there's no "following" or "subscribing" to other users or entities. Karma — the points awarded when users upvote links and comments — generally don't influence the success of new content the way a well-followed Twitter account might (though this has been debated). Thus, marketers have no way of establishing an overt presence, and those who attempt to "game" the community are quickly sniffed out, downvoted, or worse. "For most marketers, Reddit is a weird foreign country," says Erik Martin, general manager at reddit. House Hippo. 6po4U.jpg (JPEG Image, 700x624 pixels) - Scaled (94.