Home. Top 6 Social Media Mistakes And How to Fix Them. While there are many success stories of people using social media for personal and business reasons, there are also plenty of people who may feel their efforts are not paying off. Whether you use social media to market your business, increase sales, promote your blog, or raise awareness for a non-profit organization, here are six reasons social media might not be working for you—along with ways to overcome these problems.
Mistake #1: You Have the Wrong Connections Imagine that you are asked to do a seminar about the future of Microsoft Office (with the opportunity to sell some Microsoft training courses). Infographic: Maslow’s Hierarchy of Needs & the Social Media that Fulfill ‘Em.