Online Marketplaces vs. Building an Ecommerce Site. Multichannel Selling: How To Boost Sales Across Online Marketplaces. Retailers today must be agile and flexible in how, when, where and even why they sell in various channels.
Yes, you want visitors coming to your site, experiencing your brand and becoming valuable lifetime customers. After all, you’ve spent the majority of your time creating a beautiful website with a high quality customer experience. However, if your items are not showing up where the customer is choosing to search for them (Google, Amazon, mobile, etc), then your company isn’t even in the running to win their business.
Today’s commerce industry is multichannel, and it is the retailers quickly embracing the “sell anywhere to sell more attitude” that are the most successful. So, of all the marketing strategies your business can pursue in 2016 to increase your bottom line, one of the most important is listing your products on online marketplaces. The Marketplace Giants Learn more about Selling On Amazon eBay: Like Amazon, eBay commands a huge base of avid shoppers. Conclusion. The Introductory Guide to Online Marketplace & E-Commerce Platform Selling - Part 1.
Shopify helps you create your own online storefront, rather than creating a store on an existing marketplace.
Their platform lets you sell in the way you feel most comfortable, from online to social media to in-store to “out of the trunk of your car.” They power over 325,000 businesses, and they have a proven track record. It has a beautiful interface with mobile responsive themes and custom designs. You can easily manage sales and inventory with their simple Point of Sale System, and you can even set up your own domain name through Shopify as well. It is incredibly simple to set up your own website through Shopify—or to add eCommerce to an existing website. You use additional apps—similar to website plug-ins—in order to customize the functionality of your store. Shopify’s pricing options are minimal for what they offer. Check out the pricing list to learn more. What Are Online Marketplaces And What Is Their Future? 32 Places to Sell Online.
Thinking of selling online but not sure where to begin?
Interested in selling across multiple platforms and marketplaces but not sure where to go? There are so many great places to sell online; it’s not easy to know which one is right for you and your eCommerce needs. To help you out, we’ve put together a list of 32 marketplaces and platforms to help you decide! ALSO ON THE PIXC BLOG: 7 Tips to Start an Online Store 1. eBay The original online marketplace, eBay is a leader in C2C and B2C eCommerce sales. 2. The biggest player in the U.S. online marketplace scene is Amazon, the bookseller turned retail powerhouse. 3. Etsy is a bit like eBay, but is focused mostly handmade or vintage products.
Etsy had $1.93 billion in gross merchandise sales in 2014. 4. Simple and easy to set up, Shopify lets you build your own eCommerce store from scratch. 5. If you’re after a fully hosted site and are planning to grow big, Bigcommerce is the platform for you! Ecommerce zone — eCommerce Stores vs. Online Marketplaces – Which...