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Subliminal Stimuli

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Reacting to the poor - negatively. "It's the most negative prejudice people report," greater even than racism, Fiske said.

Reacting to the poor - negatively

That's an everyday truth in Philadelphia, said Zarah Teachey, 58, a formerly homeless woman from West Philadelphia who now counsels others. "You're looked at like you're trash," she said. "It's like they think you want nothing out of life. Like you're not still a person. " Adam Bruckner's brain would have lit up with his personal prejudices when he was younger, said the youth director at Helping Hand Rescue Mission, a Philadelphia faith-based organization that works with the poor and homeless. The Cheerleader Effect. Whether you're a casual user of social media sites like facebook and twitter or an avid online dater accessing eHarmony or Match.com, chances are you've created a personal online profile and been faced with a decision: What should you post for your profile picture?

The Cheerleader Effect

Many people post head shots or selfies, while others opt for pictures of their children, spouses, pets, or even favorite quotes or symbols. If your goal is to be perceived as attractive (and let's be honest, whose isn't?) , then new research by Drew Walker and Edward Vul at the University of California, San Diego suggests your best bet is to opt for a group shot with friends.

Is Your iPhone Turning You Into a Wimp? What kind of a device are you using to read this article?

Is Your iPhone Turning You Into a Wimp?

And what does your body posture look like? Are you hunching over a smartphone screen, arms tightly at your side? Are you slouching over an iPad or laptop? How Strong Is That Guy? The Answer is in His Voice. Henry Wadsworth Longfellow called the human voice “the organ of the soul.”

How Strong Is That Guy? The Answer is in His Voice

New research suggests it is also a reflection of the body, in that it conveys vital information about the speaker’s physical strength. That’s the conclusion of a team of researchers led by Aaron Sell, a postdoctoral fellow at the Center for Evolutionary Psychology at the University of California, Santa Barbara. Writing in the Proceedings of the Royal Society B, they report both men and women can accurately assess a man’s upper body strength by simply listening to his voice. “People are well-designed to assess fighting ability,” Sell told the UCSB press office. “Our previous research shows how the mind uses visual cues to assess fighting ability. Groups of UCSB undergraduates were then instructed to rate the person behind the voice in terms of physical strength, height and weight.

This is the first study to zero in on this evolutionary phenomenon. Advertisement — Continue reading below. The look of music. When it comes to classical music competitions, one could be forgiven for thinking how well someone plays is the single most important factor.

The look of music

New research conducted by a recent Harvard graduate, however, suggests otherwise. In a study by Chia-Jung Tsay, who last year earned a Ph.D. in organizational behavior with a secondary Ph.D. field in music, nearly all participants — including highly trained musicians — were better able to identify the winners of competitions by watching silent video clips than by listening to audio recordings. The work was described in a paper published this month in the Proceedings of the National Academy of Sciences. Moniker Maladies. When Names Sabotage Success + Author Affiliations Address correspondence to Leif D.

Moniker Maladies

Nelson, Rady School of Management, Otterson Hall, 9500 Gilman Dr., La Jolla, CA 92093-0553, e-mail: ldnelson@ucsd.edu. Abstract In five studies, we found that people like their names enough to unconsciously pursue consciously avoided outcomes that resemble their names. Article Notes. The Morning Morality Effect. Taste test: Does hot cocoa taste better from an orange cup? I've always heard that smell plays an important role in how food tastes.

Taste test: Does hot cocoa taste better from an orange cup?

I didn't expect that color could also sway the taste buds. A study published in the Journal of Sensory Studies found that the color of a cup can influence the way people taste hot chocolate. Betina Piqueras-Fiszman, a researcher at the Polytechnic University of Valencia in Spain, and Charles Spence, a professor at the University of Oxford in England, subjected 57 participants to what may be one the tastiest science experiments ever. The participants tasted samples of hot chocolate served in four different colors of plastic cups: white, cream, red, and orange. The sippers preferred the flavor of the beverage in orange or cream-colored cups. So why did orange and cream set themselves apart from white and red? There has already been research into how the color of food itself impacts our taste. I prepared two packets of Starbucks-brand hot cocoa in double chocolate flavor in a 2-cup measuring cup.

Eating popcorn in the cinema makes people immune to advertising. Eating popcorn in the cinema may be irritating not just for fellow movie goers, but for advertisers: a group of researchers from Cologne University has concluded that chewing makes us immune to film advertising.

Eating popcorn in the cinema makes people immune to advertising

The reason why adverts manage to imprint brand names on our brains is that our lips and the tongue automatically simulate the pronunciation of a new name when we first hear it.