Forrester Raises Outlook on E-Reader Sales. Posted by: Douglas MacMillan on October 06, 2009 Santa will be filling his sleigh with a lot of e-book readers this holiday season.
In a report released Tuesday, technology researcher Forrester estimates 900,000 e-readers will sell in the U.S. in November and December. That brings the year’s total to 3 million devices, up considerably from the firm’s estimate earlier this year of 2 million. Amazon’s much-hyped Kindle readers are hardly the only reason for Forrester’s rosier outlook. Sony’s line of readers will be available in more than 9,000 retail stores this holiday season, and its wider range of prices (from $199 to $399) should appeal to more buyers.
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