What The Trend. Find out WHY terms are trending on Twitter. Twitter CEO: Promoted Tweets Working "Better Than We Could Have Ever Hoped" How Twitter's Trending Algorithm Picks Its Topics. Hide captionOccupy Wall Street protesters meditate while a sign bearing their Twitter hashtag hangs from a railing in Zuccotti Park in October.
Some activists accused Twitter of censorship because #OccupyWallStreet wasn't appearing on trending lists. Jessica Rinaldi/Reuters/Landov The list of "trending topics" on the right side of Twitter's home page is a coveted spot because millions of people see it. It often reflects what's hot in the news, from the death of Steve Jobs to Kim Kardashian's latest exploits. Sometimes a topic that seems hot, like Occupy Wall Street, doesn't trend, leading some activists to charge Twitter with censorship.