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Proving PR & SEO Seriously Lift Advertising ROI » aimClear® Search Marketing Blog

http://www.aimclearblog.com/2011/08/01/proving-pr-seo-seriously-lift-advertising-roi/ Unless you’ve got a time machine, it’s not always realistic to achieve a sustainable CPA (cost per action) by way of paid cost-per-click online marketing channels alone.
http://internetmarketingguruservice.com/seo-money-back-guarantee-factors-that-determine-link-value/

SEO Money Back Guarantee - Factors that Determine Link Value

There are two camps in the SEO world with respect to SEO money back guarantees Camp 1- SEO Guarantees are not possible!
Earlier today Performics reported another mobile search milestone: “mobile paid search traffic is now 12% of all paid search impressions (mobile + desktop), while mobile clicks are about to cross the 12% threshold.”

Mobile Now 12 Percent Of All Paid Search Impressions

http://searchengineland.com/mobile-now-12-percent-of-all-paid-search-impressions-86121
On Tuesday morning, SEOmoz’s Rand Fishkin presented evidence at our SMX Advanced conference that there’s a high correlation between Facebook Shares and ranking well on search engines. http://searchengineland.com/its-not-he-said-she-said-over-google-rankings-facebook-shares-80601

It’s Not “He Said, She Said” Over Google Rankings & Facebook Shares

Quite a few marketers have raved about QR codes as the best thing since sliced bread. Small-to-medium local businesses wonder if they should jump on the bandwagon as well, but is there enough substance to justify the buzz? Consider this contrarian view before deciding if you should.

Are QR Codes Good For Local Marketing? A Contrarian View

http://searchengineland.com/are-qr-codes-good-for-local-marketing-a-contrarian-view-85424#comment-17596

Greg Finn | searchengineland.com

Greg Finn is the Chief Marketing Officer for Cypress North , a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter ( @gregfinn ) or LinkedIn . http://searchengineland.com/author/greg-finn
Today, Search Engine Land welcomes two new contributing editors: Gary Price and Greg Finn , who will focus on search and social media for the site, respectively. I’ve known Gary for years, and it’s a pleasure to be working with him again.

Welcome, Greg Finn & Gary Price To Search Engine Land!

http://searchengineland.com/welcome-greg-finn-gary-price-80367
http://www.seomoz.org/article/search-ranking-factors

Search Engine Ranking Factors | SEOmoz

As SEOs, we are interested in the most influential factors in commercial web search results. Accordingly, we have been conducting ongoing studies looking at the relationship between web search results and link metrics/anchor text from Linkscape, social media signals from Facebook and Twitter, and on-page/URL/domain keyword factors. This document explains our methods, including the construction of the data set and statistical analysis.
The IAB released its full year 2010 online advertising report this morning.

IAB: 2010 Online Advertising Worth $26 Billion, Search 46 Percent

http://searchengineland.com/iab-2010-online-advertising-worth-26-billion-search-46-percent-72848

Daily Search Forum Recap: December 14, 2010

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. http://www.seroundtable.com/video-12-14-2010-12642.html
Search Recaps

Find spectrum licenses within 225 MHz - 3700 MHz in the following radio services: 700 MHz; 800 MHz Cellular; Advanced Wireless Service (AWS); Broadband Personal Communications Service (PCS); Broadband Radio Service (BRS) and Educational Broadband Service (EBS); 2.3 GHz Wireless Communications Service (WCS); Full Power TV Broadcast and Mobile Satellite Services (MSS).

Spectrum Dashboard - Reboot.FCC.gov

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Chart: U.S. wireless market share - latimes.com

SEMPO: Google Dominates But Social Now Widely Used For PPC

Yesterday SEMPO and Econsultancy released the 2011 “State of Search Marketing Report” featuring attitudes and spending behaviors of 920 survey respondents (agencies, advertisers) from more than 60 countries. The full report is over 130 pages.

Internet World 2011 - How can Marketers better understand Online Customers for more in 2011?

The success of digital marketing in 2011 will be determined by how well companies can understand their online audience. Every year a greater proportion of marketing budgets are being spent online, yet many companies are adopting a woefully naive “scattergun” approach to digital advertising, with no thought to the quality of the audience they are trying to engage.