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Building Your Company’s Vision
Page of 3 Ever wonder why some organizations consistently deliver while others disappoint? Faced with the same market, stocked with similar talent, one organization flourishes, while the other flounders. Organizational DNA—a concept and approach developed by Booz & Company—explains why. Explore this site to learn more.
Org DNA Profiler® Survey
Formulating research questions or hypotheses, conducting interviews, and analyzing interview data are part of an iterative process. For interviews, data analysis begins after the first few interviews and shapes subsequent data gathering. Early interviews will influence the questions and content of subsequent interviews. Bogdan and Biklin (1998) provide practical steps to guide you through this process:

