Www.larovo.com | Ihr Online-Einkaufsberater. Launching a New Website: 18 Steps to Successful Metrics & Marketing. The process of launching a new website is, for many entrepreneurs, bloggers and business owners, an uncertain and scary prospect. This is often due to both unanswered questions and incomplete knowledge of which questions to ask. In this post, I'll give my best recommendations for launching a new site from a marketing and metrics setup perspective. This won't just help with SEO, but on traffic generation, accessibility, and your ability to measure and improve everything about your site. #1 - Install Visitor Analytics Nothing can be improved that is not tracked. Google analytics, or any other package (see some alternatives here), needs to be placed on every page of your site and verified. . #2 - Set Up Google & Bing Webmaster Tools Accounts Both Google & Bing have webmaster tools programs that monitor data about your site and message it back to you through online interfaces.
That said, the numbers inside these tools are not always perfect, and often have serious flaws. P.s. eCommerce Advice - Top 10 eCommerce Startup Mistakes. 1inShareinShare1 If you have any experience working in eCommerce, I’m going to bet you can list 10 mistakes you’ve made, or have seen others make while running their online store. Or maybe you’re currently setting up shop online, and need some advice on what pitfalls to avoid.
Below are 10 eCommerce startup mistakes I’ve encountered while working with online businesses. Specifically, many of these blunders are made by companies who are taking a traditional business online for the first time. #1 – Blowing the budget on web development and neglecting marketing: In the brick and mortar world, you get free traffic just by setting up shop on the street corner. . #2 – Getting Stuck in Endless Cycles of Design Revisions: In traditional marketing or store operations, you have to get it right the first time, because it’s too expensive to redo your store signage a week after you open. . #3 – Forgetting people can’t touch your products: What does this mean?
#5 – Using Print media for online media: 8 things I wish I knew before starting a business. (Editor’s note: Don Rainey is a general partner at Grotech Ventures. He submitted this column to VentureBeat.) In the world of startups, success or failure can be hard to consistently predict. One thing that’s sure, however, is that anyone who starts a business is changed by the process. The continual challenges of meeting the opportunities and issues that arise make it fun and always interesting. I think it is why many people continue to start businesses regardless of the (easier) alternatives presented by employment for somebody else.
Having started a few businesses in my life, I view some of the lessons of the experience as intuitive and others much less so. They all changed my worldview, though. Here are the eight things I wish I knew when I started my first business. 1. 2. 3. 4. It’s hard to do consistently. 5. 6. 7. 8. VB's working with marketing expert Scott Brinker to understand the new digital marketing organization. The Future of Startup Funding. August 2010 Two years ago I wrote about what I called " The opportunity is a lot less unexploited now. Investors have poured into this territory from both directions. VCs are much more likely to make angel-sized investments than they were a year ago. And meanwhile the past year has seen a dramatic increase in a new type of investor: the super-angel, who operates like an angel, but using other people's money, like a VC. Though a lot of investors are entering this territory, there is still room for more.
In fact, it may be good for angels that there are more people doing angel-sized deals, because if angel rounds become more legitimate, then startups may start to opt for angel rounds even when they could, if they wanted, raise series A rounds from VCs. Of course, prestige isn't the main reason to prefer a series A round. But while series A rounds aren't going away, I think VCs should be more worried about super-angels than vice versa. They would seem to have history on their side. VCs Angels.