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Social strategy

Social news & updates. 5 sure-fire ways to become known in the PR industry. People in the PR business know how much a solid network can make or break success in the industry.

5 sure-fire ways to become known in the PR industry

And this goes beyond whom you know—it’s also about who knows you. Consider the scenario laid out by Bil Moore in this blog post. You meet, you shake hands, you consider a connection made. But is it really there? He makes an important point: Does the person you just met feel the same connection? Think about what you can do to be the person who is known by your network. Here are some things you can do to make sure people know you. Follow up when you meet people. Share your expertise within your own company. Check in with your clients. Publish. Make introductions. In the end, your network is only as strong as the people who are willing to respond. (Image via)

Social influence scoring