Twiter_way_of_using
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USA Network propose aux amateurs de la série Covert Affairs de participer à son contenu. Cela en influençant l'histoire par des tweets. Comment fidéliser les téléspectateurs à une série ? En leur permettant d'y participer. En partant de ce principe, la chaîne télévisée USA Network a décidé de lancer Tweetcast, une plate-forme permettant à un internaute d'interagir avec la série Covert Affairs via Twitter.
Via Twitter, l'internaute influence les programmes télévisés | L'Atelier: Disruptive innovation
Social TV : On-Air / Online Best Practices – Twitter - Wiredset
Television’s use of on-air prompts to drive new interactive experiences on Twitter has been taking place on TV for a while now. This usage allows shows to convey additional meaning and context and richer engaging actions. For our clients we often provide very specific social-media best practices around their shows and Twitter. We thought it would be helpful to share a distilled generic version of Wiredset’s Twitter + Social Television Best Practices, below. Best practices is also to choose one or two elements, but not to do all. When multiple hashtags are used on-air, it actually reduces traction.
Twitter in Presentations Best Practice | SAP Web 2.0
I’ll keep this page updated with best practice techniques for presenting with Twitter. Here are some of the best resources I’ve seen so far about how to use (and how NOT to use) Twitter during presentations: Tips for using the PowerPoint Twitter Tools: