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http://www.webpronews.com/linkedin-recognizes-importance-of-email-launches-new-feature-2011-02 LinkedIn announced the launch of a new targeted email feature for users seeking jobs. LinkedIn members who view jobs on the service will receive recommendations automatically via email. The feature is powered by LinkedIn’s "Jobs You May Be Interested In" system, and the emails include results that are personalized based on the user’s profile. "LinkedIn’s job matching technology connects the right candidate with the right job at the right time to deliver high-quality leads without the noise of unqualified resumes," says LinkedIn’s Parker Barrile . "By automatically delivering personalized jobs directly to the most relevant job seekers, we’re redefining the way employers connect with talent." <p style="text-align:right;color:#A8A8A8"></p>

LinkedIn Recognizes Importance of Email, Launches New Feature

Google Analytics for Facebook Fan Pages

http://www.webdigi.co.uk/blog/2010/google-analytics-for-facebook-fan-pages/ We launched our Facebook fan page earlier this month and as with all Facebook pages only Facebook Insights program is available to page administrators. Facebook Insights shows demographic details and interactions on your pages BUT limited to show information of fans only. It is far less sophisticated and comprehensive when compared to the free Google Analytics. One of the limitations of Facebook Fan pages is that you can only run limited Javascript on it and Google Analytics needs Javascript code included to correctly track visitors. We have successfully managed to get ALL functions of Google Analytics working on our Facebook fan page (including visitor statistics, traffic sources, visitor country, keyword searches with all other powerful reporting & maps overlays etc). Google Analytics Example
http://www.webtrends.com/Products/Analytics

Analytics: Gain Deeper Understanding, Take More Decisive Action

With consumers active in your mobile, social and online properties, it’s easy to feel overwhelmed by data. You can stay focused with Webtrends Multi-Channel Measurement, which includes a unified analytics dashboard that shows you customer activity across every digital channel. A team of Webtrends experts will help you interpret your results and transform them into a measurement strategy that’s right for you.
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Shopping startup EcoMom raises $2M from Facebook exec and others

EcoMom , a site where moms can shop for healthy and environmentally-friendly goods, just raised $2 million in a first round of funding. The Los Angeles startup first announced $1.1 million of financing in October, but by the time the round closed last week, the amount of money had nearly doubled. New backers include Facebook vice president Chamath Palihapitiya and Google evangelist Don Dodge. http://venturebeat.com/2010/12/24/ecomom-funding/
[Editor's note: Hussein Fazal is CEO of AdParlor , an ad management company for Facebook campaigns with social gaming clients including Ubisoft, PlayFirst and Five Minutes.] One of the most frequent questions we are asked is ‘How much will it cost to acquire users for my Facebook game?’ The answer to this question depends on many factors. A brand new casual game targeting both genders and all ages in Indonesia can pick up tens of thousands of users very quickly, for pennies per user. On the flip side, a poker application with a large existing user base and a laundry-list of permissions, targeting 40-year old American males, can pay several dollars per user. Important background information on the many factors that affect pricing is discussed in our longer white paper – this post instead examines an interesting sub-topic around user acquisition.

Facebook Ads and the Rising Cost of User Acquisition

http://www.insidesocialgames.com/2011/01/18/facebook-ads-and-the-rising-cost-of-user-acquisition/
Technology :: Feature Articles :: November 22, 2010 :: :: Email :: Print See Inside The Web is critical not merely to the digital revolution but to our continued prosperity—and even our liberty. http://www.scientificamerican.com/article.cfm?id=long-live-the-web

Long Live the Web: A Call for Continued Open Standards and Neutrality

Les entreprises recrutent désormais sur Facebook

Sur la page Facebook de L'Oréal , un nouvel onglet est apparu ces derniers mois entre les rubriques "mur", "informations" et "discussions", bien connues des utilisateurs du réseau social . Son nom: "Work for us", travailler pour nous. Son rôle : créer un espace parfaitement intégré dans le design du réseau social pour publier des offres d'emploi et permettre aux candidats de postuler en ligne. Six mois après son lancement par Work4Labs , une start-up franco-américaine , l'application a conquis 4500 entreprises -dont 350 en France- parmi lesquelles Accenture, PwC ou American Apparel. La société gagne près de 1000 nouveaux clients par mois selon Stéphane Le Viet, son cofondateur. http://lexpansion.lexpress.fr/carriere/les-entreprises-recrutent-desormais-sur-facebook_244753.html