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The State of Social Marketing 2011 – 2012. InShare1,121 The following report is brought to you by the Pivot Conference taking place in New York on October 15-16, 2012.

The State of Social Marketing 2011 – 2012

You can download a full copy of the report for free by clicking here. At the end of 2011, Social marketing stands at a profound crossroads. Some organizations are finally embracing the importance of social networks and, as a result, increasing investments in creative engagement, marketing, and service programs. Others see the future value, but lag behind in execution. Comment les marques utilisent les applications Facebook pour leurs campagnes marketing.