10 Free Twitter analytics tools to help you gauge your Tweet effectiveness | Future:Media:Change. Last month, Jason and I were trying to assess the effectiveness of a Twitter campaign and had a heck of a time finding data. In the course of that process, and since then, I uncovered a raft of tools to mine helpful Twitter data. None of them provided all the answers we were looking for, but several do provide useful information on your Twitter account’s reach and effectiveness. Twitter Influence Evaluates a Twitterer’s activities and reports its “relative influence, signal-to-noise ratio, generosity, velocity, clout, and other useful measures of success.” It’s available as a Firefox extension and syncs with Google Analytics .
Generates a free report on your “number of followers, power of those followers and the level to which you are engaging the community.” “twInfluence is a simple tool for measuring the combined influence of twitterers and their followers, with a few social network statistics thrown in as bonus.” Tweet Reach and Effectiveness “How far did your tweet travel?” Social Media Report. 5 Must-Know Metrics for Effective Facebook Wall Posts. Contrary to the old adage, timing is not everything when it comes to Facebook wall posts. Important? Yes. Tricky? Certainly. But not everything. So says a recent study by Buddy Media that looked at a two week sampling of the wall posts of 200 brands. Let’s take a look at what Buddy Media found that’s relevant to your Facebook engagement initiatives. Report summary The released research paper, “Strategies For Effective Facebook Wall Posts: A Statistical Review,” cites three primary success metrics.
Comment Rate: number of comments as a percentage of fan base“Like” Rate: number of “likes” as a percentage of fan baseEngagement Rate: a combination of the above factoring in fan base size Brands are likely to have other measures of success, but the metrics on this list are readily measured and, if not end-goals on their own, indicators of how well wall comments are moving them towards those other objectives. Key findings called out by Buddy Media include: 1. 3. 5. Analysis. Jeffbullas. Twitter is one of the “new media channels” that is challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. The torrent of data that Twitter produces, especially as your Twitter follower count grows, challenges your ability to manage the noise. So managing and monitoring that stream becomes a real challenge. Twitter’s simple concept and interface (API) has provided third party software developers the opportunity to develop a whole range of tools to add deeper and broader functionality to Twitter.
These “apps” for monitoring, improving efficiency for managing mutiple Twitter accounts, updating to other Social Media Platforms as well as measuring Twitter can assist, but the tools to do this are mutiplying and evolving rapidly. So what are some useful and interesting apps that have emerged, both new and some not so new. 1. You can customise your Twitter experience with Columns GroupsSaved searchesAutomatic updates 1. 2. 3. 4. The Top Seven Twitter Tools to Monitor Hashtags | The Tweasier Blog including Twitter Statistics, Twitter Reporting, Twitter apps and Twitter Software. (7) What are the best blogs about data? Emery Doligé (MryEmery) resonat tweets. Search and filter options allowing you to find people to follow depending on location, influence, number of followers, how active users are on Twitter and many more!
Find the most beneficial people to target so that you can grow and increase the quality of your Twitter community. Find out your best time to tweet, discover the interests of a custom sample of users and endless extra features! To find out more about our product.
TweetValue | How much is your Twitter profile worth? 30 free tools for finding social media influencers | Social media agency London | FreshNetworks blog. Our recently launched social media influencers report tests how effective nine of the leading social media monitoring tools are at identifying influencers. While these tools – Attensity 360, Brandwatch, Radian6, Alterian, Scoutlabs, Sysomos, Synthesio, Social Radar and PeerIndex – are certainly market leaders and offer comprehensive, cross-platform social media monitoring and influencer identification, they all come at a price. So is there a way of finding influencers without paying for tools? In a word, yes. There are a plethora of free (or free to a certain level of service) tools that you could use to identify social media influencers. However, unlike the tools we tested in our report, very few of them work across the different social media platforms and most focus on one particular area of social media – mostly Twitter, but some also do blogs and forums.
And, as with all tools, the data and results require human analysis to ensure you identify the right people. Facebook Brands Statistics in France.