Last month, Jason and I were trying to assess the effectiveness of a Twitter campaign and had a heck of a time finding data. In the course of that process, and since then, I uncovered a raft of tools to mine helpful Twitter data. None of them provided all the answers we were looking for, but several do provide useful information on your Twitter account’s reach and effectiveness. Twitter Influence Evaluates a Twitterer’s activities and reports its “relative influence, signal-to-noise ratio, generosity, velocity, clout, and other useful measures of success.”
Social media is coming of age. Since the emergence of the first social media networks some two decades ago, social media has continued to evolve and offer consumers around the world new and meaningful ways to engage with the people, events and brands that matter to them. Now, years later, social media is still growing rapidly, becoming an integral part of our daily lives. Social networking is now truly a global phenomenon.
Contrary to the old adage, timing is not everything when it comes to Facebook wall posts. Important? Yes. Tricky? Certainly. But not everything.
Twitter is one of the “ new media channels” that is challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. The torrent of data that Twitter produces, especially as your Twitter follower count grows, challenges your ability to manage the noise. So managing and monitoring that stream becomes a real challenge. Twitter’s simple concept and interface (API) has provided third party software developers the opportunity to develop a whole range of tools to add deeper and broader functionality to Twitter. These “apps” for monitoring, improving efficiency for managing mutiple Twitter accounts, updating to other Social Media Platforms as well as measuring Twitter can assist, but the tools to do this are mutiplying and evolving rapidly.
Search and filter options allowing you to find people to follow depending on location, influence, number of followers, how active users are on Twitter and many more! Find the most beneficial people to target so that y ou can grow and increase the quality of your Twitter community. Find out your best time to tweet , discover the interests of a custom sample of users and endless extra features! To find out more about our product <p style="text-align:right;color:#A8A8A8"></p>
30 free tools for finding social media influencers | Social media agency London | FreshNetworks blogOur recently launched social media influencers report tests how effective nine of the leading social media monitoring tools are at identifying influencers. While these tools – Attensity 360, Brandwatch , Radian6 , Alterian , Scoutlabs , Sysomos , Synthesio , Social Radar and PeerIndex – are certainly market leaders and offer comprehensive, cross-platform social media monitoring and influencer identification, they all come at a price. So is there a way of finding influencers without paying for tools? In a word, yes.
Linked your Peartree off of the #UsGuys Pearl! :-) by Dec 11