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Facebook CEO Zuckerberg on Plans to Dominate the Web - Digits - The f8 Preview: How Facebook Plans to Take Over the Web. Mark Zuckerberg @ SXSW 2008 by Deney Terreio via Flickr Facebook’s third f8 developer conference kicks off tomorrow in San Francisco and online, with the social networking company likely to announce what is essentially a game plan to not only socialize the web, but to marginalize the pre-social web. But while such a plan indicates a tussle with fellow upstart Twitter, the real battle is Facebook vs. Google. And it’s a battle that, armed with its game plan and 400 million (and growing) subscribers, Facebook is going to turn into an all-out war.

Facebook Connect 2.0 with auto-login featuresFacebook Presence BarShare/Like buttonsFacebook Location Log Me In, Baby The first hook will be a souped-up version of Facebook’s digital identity offering, Facebook Connect, which allows you to sign into a site like Hacker News using your Facebook credentials after you are sent to an additional window asking you to connect your accounts. Presence Is Everything Like This As Liz wrote in earlier this year:

f8: Facebook Touts 'Open Graph,' Connects With Smaller Sites | N. At its f8 developers conference Wednesday, Facebook introduced the next iteration of its core platform, what chief executive Mark Zuckerberg called the "open graph. " The idea, Zuckerberg said, is to connect the social graphs compiled by individual sites such as Yelp or Pandora and combine them to create a larger, more social picture. The company unveiled a slew of feature enhancements and new APIs to make that happen. One casualty: the Facebook Connect brand, which will be replaced by the OAuth 2.0 protocol as an external login mechanism. One partner will be Microsoft, which launched docs.com as a Web publishing and possibly editing site that ties into Facebook. The first f8 Facebook introduced the concept of connection with people in a massive graph, Zuckerberg said, and then other objects, such as businesses and bands.

As expected, Facebook introduced its "Like" button, and used it as an API to send social data directly from Facebook. Facebook F8: One graph to rule them all | The Social. SAN FRANCISCO--Facebook CEO Mark Zuckerberg took the stage at the company's F8 developer conference on Wednesday to unveil what he said is "the most transformative thing we've ever done for the Web.

" It's called the Open Graph. There was no introduction: Zuckerberg just walked onstage in jeans, sneakers, and a black hoodie and started talking about Facebook's past F8 launches. In 2007, it was the original Facebook Platform. In 2008, it was Facebook Connect. There are now more than 400 million people on Facebook, four times as many as there were the last time Facebook held an F8 event.

It took Facebook only a year for Facebook Connect to have 100 million users on both mobile devices and Web sites. Zuckerberg's first announcement was "a couple of important policy changes" to Facebook's platform, which first combine all of the various permissions a user must grant a third-party app or Connect partner into a single one-click process. Next, those permissions will also be more permanent. Facebook Presence: Location At f8 Through RFID. Today at Facebook’s f8 conference in San Francisco, the company have given all attendees a small RFID tag attached to their conference badge.

This tag is a part of something called “Facebook Presence” which allows you to “check-in” at various places around the conference simply by swiping your badge. Yes, it’s location. This is actually the same thing Facebook uses for its infamous keg bot at its headquarters. Employees have been using this for a long time, now they’re letting the rest of us in on the fun. While we’ve known for a while that Facebook would use QR codes as a part of its location strategy, it’s not clear if this is actually something Facebook plans on using more widescale. Facebook Tests "Presence", RFID Location at F8 Conference. Just imagine - you walk down the hallway, past your co-workers, past your bosses, past the HR department and on to the company keg.

You pull a handy little RFID-enabled card out of your pocket, hold it up to a reader, and immediately everyone knows that you're helping yourself to a 2 p.m. Newcastle on a Wednesday. Facebook Platform. NetworkedBlogs on Facebook | Official Facebook Developer Blog. Site Profile for facebook.com (rank #2)