SEO
There's a long-standing debate in SEO about the maximum number of links that you should place on any given page. If you use the SEOmoz PRO Campaign Manager, you may have seen a warning that looks something like this: Digging deeper into the "Too Many On-Page Links" warning, you'll see the message: You should avoid having too many (roughly defined as more than 100) hyperlinks on any given page. A number of people have asked where we came up with 100 as the magic number and whether this is a hard limit or just a suggestion. I'm going to talk a bit about the history, whether that history still applies, and what the potential consequences are of breaking the 100-link barrier.
How Many Links Is Too Many?
Matt Cutts nous livre les secrets de Google.. ou pas
Ce matin, je me suis rendu à la conférence que donnait Matt Cutts à Paris . J’étais même motivée vu que je me suis levée à 4h15 du matin, que j’ai pris un avion, l’orlyval, le RER puis un bus pour me rendre à la Cantine. Outre Matt Cutts ça faisait surtout l’occasion de revoir certaines personnes que j’apprécie (David Cohen, Turu , B@x , Seg , Xavier , Thomas , David Degrelle , Seb , Didier , Tai Phan etc .. je vous ai oublié? Râlez dans les commentaires et je vous ajoute!)
One of the often under-considered factors for a strong SEO strategy is the site’s architecture and its affect on the PageRank flow through a site. We know that PageRank dissipates as we get further from the home page, but our conceptualization of page depth is clouded by the modern website’s sidebars, dynamically updating widgets, site-wide footers, and more. The difficulty in assessing a site’s architecture is compounded with very large sites with rich histories, especially as an SEO working for an agency where there is a need to develop a strong understanding of a new client’s site relatively quickly.
Understanding Site Architecture with Xenu and Excel | Distilled blog
In 2008 I wrote about the importance of link placement when building links. There are still a lot of SEOs out there that want templated (e.g. blogroll, footer) links over inline contextual ones. This is fine if you are striking a balance in a natural link profile or looking at the link as an advertising effort more than an SEO effort. But that hasn’t been the case in recent discussions I’ve had so I wanted to resurface this issue. The major search engines, in an effort to refine the quality of search results, are looking more closely at how a target page is organized. The indexer will parse the page’s layout and identify what it thinks are the most important blocks, and give those blocks preference in the index.
Visual Page Segmentation and the Effects on Linkbuilding
This is a guest post by Tyler Davis We read a lot in Leo Di Milo ’s blog about the importance of incorporating social factors even in banal niches like toilet seats. How do they attract attention to the banal niches in real life? Hot chicks(Hot Chicks holding toilet seats could go viral), Celebrities, and humor.
SEO in 2011: Content versus Links
Creating Hybrid Staging Areas for Legacy CMS and Non SEO Friendly CRM Platforms
After the fact SEO work-arounds create major challenges for websites entrenched with antiquated systems using CMS (content management systems) or custom CRM (customer relationship management) platforms for portals or e-commerce websites. I must admit, I am an advocate of SEO from the start and building the platform with an optimization goal in mind. However, often enough it isn’t until it is too late that businesses realize that their custom platform is great (for end users) however search engines cannot see it due to programming preferences, data platforms or coding etiquette that exists outside the bounds of being considered SEO friendly. The thing to remember in these circumstances is, if user agents (search engine spiders that scour the web for data) cannot see or index it, there are no respective rankings.
10 astuces cruciales pour le référencement
Rédigé à la va-vite par Beaufmaster le 14 déc, 2010 dans Google | Comme le savent les lecteurs assidus de ce blog (y en a bien 2 ou 3, je les connais de vue), je suis aussi un expert en référencement mondialement renommé dans mon quartier. J’ai noté que pour beaucoup de référenceurs, la première étape pour se vendre auprès de ses clients potentiels, c’est de faire de la pub pour leur propre site web.
Actualité du 13/12/2010 Lorsque l'on travaille sur le référencement de sites internet , plusieurs leviers peuvent être utilisés. Vous trouverez ci-dessous un bref résumé des sigles et du vocabulaire des référenceurs. Le SEM, SEO, SEA, SMO, n'auront plus de secrets pour vous. S earch E ngine M arketing Marketing sur les moteurs de recherche.
SEM SEO SEA SMO > Actualités Référencement
Google Creates “Source” Meta Tags To Help ID Original News Sources
With the amount of content published online seeming to expand dramatically every year, Google says it’s experimenting with two new meta tags that it hopes will help it identify the original sources of online content. They’re called syndication-source and original-source and here’s a look at what they do and how publishers can use them. What Is Syndication-Source? Web sites that syndicate their content to others can use the syndication-source meta tag to give Google a signal that theirs is the one that should be included in Google News. In a perfect world, the tag will be used by both the site that syndicates its content, as well as the site that receives and publishes the syndicated content from another source. The tag looks like this:Removing snippets and Instant Preview - Webmaster Tools Help
A snippet is a text excerpt that appears below a page's title in our search results and describes the content of the page. Instant Previews are page snapshots that allow users to get a glimpse of the layout of the web pages behind each search result, in order to select the best result(s). Snippets and Instant Preview are extremely useful to users and can help them decide whether or not to click on your site in the search results. You can, however, specify that Google should not show a snippet (in which case neither the text snippet nor the preview icon will appear). To prevent Google from displaying snippets and Instant Preview for your page, place this tag in the <HEAD> section of your page: <meta name="googlebot" content="nosnippet">