Top 10 Most Retweeted Twitter Users. The Power of Twitter in Information Discovery. It surprises me how many really smart people I meet still doubt the power of Twitter. It seems the urge to be a naysayer of Twitter is really strong for some. I think some of this stems from the early days of Twitter when it was presumed that it was a technology to tell people what you ate for lunch. Twitter never seemed to really take the offense in PR and marketing.
I guess it wasn't in their DNA. Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. They need a stronger campaign about consumption rather than sending Tweets. Consumption, consumption, consumption. I've written extensively about Twitter's use cases, but it's biggest power is in information sharing. 1. When we found stuff we liked we "bookmarked" it so that we could come back to the website later. And the company that helped websites publish RSS? 2. How Twitter is Changing Public Relations | Smedio | The New Media and Social Web Guide for Business and Marketers. The PR industry is changing for good. Social media networks like Facebook and Twitter have completely redefined the paradigm of public relations.
A couple of years back, it would have been hard to imagine a micro-blogging service, all of 140 characters messages and that too not landing directly in your Inbox could be used as an effective means for maintaining public relations. Social Media vs. Public Relations It might sound surprising but for a long time, social media was viewed as a competitor to conventional PR techniques.
Is Conventional PR Dead? Of course not! Good Customer Service, Great Public Relations In order to get good publicity, it is important for an organization to provide good service. Many companies have realized that Twitter is not only a great tool for marketing, it’s also an innovative medium of providing great customer service, thereby leading to a good public reputation and strong public relations.
Brand Monitoring Knowledge is Power Credits: by 2veritasium. Twitter-Mind-Map-2000px.jpg (Image JPEG, 2000x1414 pixels) - Redimensionnée (58%) What does Twitter think of the death of Gaddafi? Visualised | News. Twitter: immediacy and collective intelligence. When working on a Wikipedia entry just last week, I was confronted once again with the helplessness one might experience when the computer does not work properly or when the internet connection is down.
Upon typing in the Wikipedia URL, nothing happened. I found myself staring at the blank page before me. What is one to do? I refreshed the page, still nothing happened. Other web pages did open easily, so the internet connection was fine. There was not something wrong with my computer either, and I quickly concluded that there had to be something wrong with Wikipedia. Another example. What lies at the heart of the above accounts might be something greater than the limited functionality of Twitter itself. Back in 2000, Jay David Bolter wrote the article ‘Remediation and the desire for immediacy’. “We are in an unusual position to appreciate remediation, because of the rapid development of new digital media and the nearly as rapid response by traditional media. Bolter, Jay David. Les limites de Twitter. Lorsque l’on parle de Twitter et de ses restrictions, on pense tout de suite aux fameux 140 caractères.
Il est en effet impossible d’écrire un message excédant cette limite. C’est ce qui fait tout le charme de l’outil… Cependant, ce que l’on sait un peu moins, c’est qu’il existe bien d’autres restrictions. Elles sont notamment destinées à éviter les spammeurs : en limitant le nombre d’actions que l’on peut faire en une journée, on limite également les dérives de l’automatisation. Cette infographie fait le point sur les différentes restrictions qui existent sur Twitter.
Malin ! Les voici donc : 1000 : le nombre de tweets maximum que vous êtes autorisés à émettre en une journée. Infographie réalisée par TICs y Formacion.