AdWords. Keywords are what people search for on Google. Your ad appears beside relevant search results. You create your ads You create ads and choose keywords, which are words or phrases related to your business. Get keyword ideas Your ads appear on Google When people search on Google using one of your keywords, your ad may appear next to the search results. You attract customers People can simply click your ad to make a purchase or learn more about you. Previous topicNext topic Sign up now Google AdWords offers you: Targeted reach Now you can advertise to people searching on Google. Greater control You can edit your ads and adjust your budget until you get the results you want. Measurable value There's no minimum spending requirement or time commitment.
Concerned about costs? Set your budget There's no minimum spending requirement – the amount you pay for AdWords is up to you. Avoid guesswork Pay only for results You're charged only if someone clicks your ad, not when your ad is displayed. AdWords: Keyword Tool. Find new insights in your AdWords data. Reddit ad. Help. Reddit advertising. My Duck Duck Go reddit ad by the numbers. My reddit ad (above) has yielded the highest ROI (by far) compared to the other ad platforms I've tried, which includes Adwords, Yahoo, Bing, Facebook, Myspace, and StumbleUpon. Of course your mileage will vary depending on your ad, product, target market, etc., but my basic message to you is you shouldn't overlook reddit self-serve advertising.
My ad ran for 13 days, from 3/7 to 3/20. It cost $650, and I spent $50 per day. In total it had 1,288,378 impressions (282,732 uniques) and yielded 20,700 clicks (18,420 uniques). That's a CTR of 1.61%, or 6.49% per unique redditor. This is actually my second reddit ad. Here were my takeaways from the whole experience: Redditors actually try out your site. 3c per unique visitor is pretty good in and of itself, but it's all worthless unless they actually try out your site.
My ad did better than others. Sponsor Techmeme. Why feature your company or product on Techmeme? Techmeme is unique in the following ways: Widely read by industry decision-makers: executives, investors, and senior engineers, from startups to the titans of techAn hourly must-read for the entire tech mediaYour brand appears alongside other industry leaders, not mass market consumer products or tacky pitchesSponsors receive thousands of clickthroughs per month from intelligent readers who know exactly what they're clicking on Sponsor Posts Our first option for advertisers is branded blog posts that appear continuously on the site.
(First arrow on the right.) Enabling is a snap: Techmeme automatically grabs your latest blog post via RSS and updates the link in the Sponsor Posts area. Or, if desired, Techmeme can feature an arbitrary sequence of posts you've selected from your blog archives instead of simply the latest. For pricing or other inquiries, email sponsor@techmeme.com <I>sponsor at <! “Who's Hiring” Links <I>hiring at <! Notes on Techmeme's new sponsorship model. Posted Monday, September 25, 2006 4:56AM ET by Gabe RiveraPermalink There's a new area on the right side of Techmeme labelled "Techmeme Sponsor Posts".
It shows the latest blog posts from three companies who have chosen to sponsor Techmeme for the next 30 days. This is the first sponsored material of any kind on Techmeme. Though the usual ad options have been available from the beginning, I wanted to introduce something new and fitting for the kind of sites I run.
I think the model introduced here is great for Techmeme. More on the sponsorship model: The way it works is simple. Advantages of this approach over banner advertising are numerous. For about a year, I've had discussions with some really savvy and noteworthy people about this idea (most recently on the Gillmor Gang) and the enthusiasm has been nearly uniform. Final notes: First, I want to thank my first group of sponsors, and do so in more detail here. 12:10 AM ET, September 26, 2006.
At this moment, the must-read stories in technology are scattered across hundreds of news sites and blogs. That's far too much for any reader to follow. Fortunately, Techmeme arranges all of these links into a single, easy-to-scan page. Our goal is to become your tech news site of record. Story selection is accomplished via computer algorithm extended with direct human editorial input. Our human editors are: Lidija Davis, Mahendra Palsule, Andre Garrigo, David Connell, Jarrod Cugley, and occasionally Omer Horvitz and Techmeme founder Gabe Rivera.
A new kind of advertising. Gabe Rivera has created a new kind of advertising for TechMeme, which he explains here and here. Simply put: He takes feeds of the latest posts from sponsors’ blogs and puts that in an ad box on Techmeme. That’s their ad. It’s brilliantly simple: dynamic advertising controlled by the advertisers, who will make their ads — their content — relevant to the readers who see their feeds on Techmeme. I talked with Gabe about this at a conference months ago; he has put a lot of careful thought into the idea. I like it. I’d love to have a such a unit here. The Popular Tech News Aggregator Opens Door to Sponsors. Couch mode print story Memetracker Techmeme.com (formerly tech.memeorandum), the most popular web destination for technology news and blog opinions, are giving some prominent space on their website for putting sponsored links. But unlike the standard banners or the text ads, Gabe Rivera [the brain behind Techmeme] has adopted a unique style of advertising.
The sponsors will be showcasing their blog RSS feeds instead of the regular text links. Techmeme robots will poll the advertiser's feed every few minutes and display a link to the latest blog post. Never seen such an innovate concept anywhere on the web - you buy a static space on some website for a fixed monthly fee but your advertisements change dynamically tied to the content of own blog posts.
Techmeme receives some 15k unique visitors daily and they are charging anywhere between $4.5k to $3k for a month's slot. Techmeme Sponsorship Model | Cartoon by Hugh. FB Ad. La grande braderie des publicités Facebook. Article rédigé par Jean-Nicolas Reyt, de reyt.net[1] Surfer sur les réseaux sociaux comme Facebook est devenu la première activité des internautes (23% de leur temps en ligne) [2], devant les jeux sociaux (10%), la lecture d’e-mails (8%) et la consultation de portails (4%).
Réseaux sociaux et jeux sociaux combinés, les activités communautaires occupent donc en Article rédigé par Jean-Nicolas Reyt, de reyt.net [1] Surfer sur les réseaux sociaux comme Facebook est devenu la première activité des internautes (23% de leur temps en ligne) [2], devant les jeux sociaux (10%), la lecture d’e-mails (8%) et la consultation de portails (4%). Réseaux sociaux et jeux sociaux combinés, les activités communautaires occupent donc en moyenne un tiers du temps de connexion des internautes. Quelles sont les conséquences de cette croissance des activités communautaires sur les revenus publicitaires des réseaux sociaux? C’est ici que se situe le paradoxe des médias sociaux . Source : eMarketer En conclusion. FB FR CPM. FB US CPM. RWW ad scheme and princing. TC ad scheme. TC ad pricing. Which Email Marketing Platform is Right for You? Here are 3 of the Best Options.
As much attention as social media marketing is commanding these days, it's nowhere close to replacing good old fashioned email as a means to reach current and potential customers. With so many services out there for building and deploying eNewsletters, it's not always easy to know which one is right for your small business. We reviewed three of the best email marketing services, breaking down pricing information and notable features for each one. They're all quite capable systems, each one one with its own advantages and stand-out features. Before we get into the details, there are a few core features that all of these products have: Customizable HTML email templatesRobust subscriber management, including imports and exports of mailing listsReports on recipients, bounces, opens and clicks. Anti-spam mechanisms for bypassing filters, as well compliance with spam laws.
No matter which of these platforms you use, you can count on this core feature set and more. MailChimp NotableFeatures: Emma.