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Études smartphones

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Etudes. Etude : le nombre de smartphones va doubler d'ici 2016. Windows Phone décollera grâce à Nokia. 2011 the mobilemovement. Study: iPhone Users Spend 14 Hours a Month Gaming. Image: Wired.com The average iPhone owner spends twice the average amount of time playing mobile games compared to other mobile gamers, according to a recent study done by Nielsen.

Study: iPhone Users Spend 14 Hours a Month Gaming

[partner id="arstechnica"]The study also notes that 93 percent of customers who download apps have shelled out cash in the last 30 days to get their hands on a game, indicating that games are likely the most lucrative app category for a developer to pursue — and that iOS may have the most engaged gaming audience. According to the study, iPhone owners are, by a large margin, most interested in quality gaming time on their smartphones. The average iPhone owner spent 14.7 hours playing mobile games over a 30-day period, while the average Android owner spent only 9.3 hours. The overall average for smartphone gamers, which includes platforms like Windows Phone 7 and BlackBerry, is 7.8 hours per month. However, other types of apps aren’t as proficient as games at enticing consumers to spend money.

Nielsen’s Smartphone Usage by Age Groups Study: Intriguing Age Group Differences for BlackBerry and Windows Phone. Nielsen released another of their fascinating reports focused on the mobile world.

Nielsen’s Smartphone Usage by Age Groups Study: Intriguing Age Group Differences for BlackBerry and Windows Phone

The report focuses on smartphone use by age categories. And, there are a couple of interesting twists revealed by their data. Overall, 43% of phone owning adults have a smartphone. While it is probably not a surprise to most casual observers that the smartphone penetration rate for mobile phone owning young adults (ages 25-34) is 62%, it may surprise you to learn that the second fastest growing smartphone owning group are people in the 45 to 50 year category. Smartphone ownership by this cohort grew by 5% in just a single quarter. BlackBerry share is markedly different when comparing younger adults (18-34) to older adults (35 and older). 12% of the those in the 18-24 group use a BlackBerry. The biggest surprise to me was the Windows Mobile/Windows Phone penetration in various age groups. You can find Nielsen’s summary article linked below. Android and iOS Account for 71% of Smartphone Market.

Students with Smartphones Study More. Smartphones at school can be a major distraction.

Students with Smartphones Study More

Students are posting on social networks, texting each other, or playing Angry Birds when they should be paying attention in class. The other side of that coin, though, is that students with smartphones study more, and have better study habits in general according to a new report. Studying for school is boring and tedious--especially for exams in subjects you don’t find interesting in the first place. StudyBlue reviewed the habits of nearly one million students during the fall 2011 semester, comparing students who use the StudyBlue website against the behavior of students using the Android or iOS StudyBlue app.

StudyBlue reports that students using the mobile app from a smartphone spend 40 minutes more studying each week compared with the students who rely solely on the website. “Mobile studiers take advantage of the downtime they inevitably experience throughout the day,” said Becky Splitt, CEO of StudyBlue.